Spike Lee Directs Anti-Gun Violence PSA featuring NBA Stars.
On Christmas Day, a Spike Lee directed anti gun violence PSA will be released.
The NBA has stepped up to the plate to raise awareness about gun violence across the country due to the alarming death toll across the country.
This PSA is timed to reach millions of basketball fans and focuses on shooting victims and contains no policy recommendations. The words “gun control” are never used.
The PSA features NBA megastars Carmelo Anthony (New York Knicks), Stephen Curry (Golden State Warriors), Joakim Noah (Chicago Bulls), and Chris Paul (Los Angeles Clippers).
The PSA will debut on ABC and ESPN’s NBA game day and it will also feature survivors of gun violence. Lee joins Everytown for Gun Safety Support Fund and the NBA to launch “End Gun Violence”. Michael R. Bloomberg who is a former New York mayor founded Everytown.
“End Gun Violence” is a campaign focusing on the 88 Americans who are killed with guns every day and the hundreds more who was injured.
Players who appear in the first 30-second ad, which will run five times on Friday, speak in personal terms about the effects of gun violence on their lives. Stephen Curry of the Golden State Warriors describes hearing of a 3-year-old’s shooting: “My daughter Riley’s that age,” he says. Chris Paul of the Los Angeles Clippers recalls the advice he heeded as a child: “My parents used to say, ‘A bullet doesn’t have a name on it.’ ”
The PSA also features Grammy-nominated artist Andra Day’s hit song “Rise Up,”