Koio Collective is a new sneaker collection born out of the founders’ passion for effortless minimalism and understated luxury.
Koio Collective is the epitome of accommodating the casual and democratic tendencies of the 21st century. It incorporates the highest level of quality and integrity with a fair price tag of $300 to $340 per pair. The introductory collection is simple and timeless, presented in four time-honored colors including white, black, oxblood, and chocolate.
Founded by German natives Johannes Quodt and Chris Wichert, the business partners (both 28) met while attending the Wharton School at the University of Pennsylvania. They will be graduating from the prestigious program with masters degrees this month. Prior to attending Wharton, Wichert had worked in investment banking and commerce start-ups, while Quodt’s background was in consulting. The two initially self-financed the venture.
Koio Collective is available online (www.koiocollective.com) and at these select retailers including Rime Brooklyn and Rime East and online.