The Boys are back in town. I’ll bet 90% of the journalists who attended this event started with that exact line.
Peacock’s LOVE ISLAND USA Villa Pop-Up made its way to Chicago this past weekend.
I had the pleasure of attending an exclusive media preview for Facebook IRL, a captivating popup experience in Soho, Manhattan. Hosted by Facebook, this event offered a first look into an interactive world designed to bring the best of Facebook to life. The popup opened to the public this past weekend, and is an experience not to be missed.
With the help of Stella Artois, Philadelphia native, Questlove, promoted his vegan cheesesteak recipe and celebrated the anniversary of the The Roots’ founding.
The famed art fair, Frieze, returns to LA this week, at the Santa Monica Airport — and features not just a full lineup of galleries, programming, and partnerships… but also a delicious lineup of pop-ups from local restaurants.
Lana Condor partnered up with KIND Snacks on National “Quitters Day” with a Pop-Up called ‘Better You by Lana.’ Here, they encourage you to ditch those restrictive resolutions and trust your taste buds in this interactive experience!
The renowned SPANX brand debuted a creative, shoppable art installation that showcased its incredible apparel that women have been wearing since 2000.
No matter your shape or size, SPANX has something for your body and is driven by a commitment to solve common wardrobe problems that we all have, and help women juggle the many roles we take on every day.
SPANX Retail Pop-up at Hudson Yards — Image from BMF
Founded in 2000, the brand has become synonymous with their feminine and redefined apparel, active, and shapewear, and now they are getting creative with pop-up installations. With a wide range of sizes and styles available, SPANX understands the body and has created apparel and activewear designed to effortlessly adapt a woman’s busy lifestyle, ensuring she feels seen, confident, and comfortable—no matter the occasion.
To showcase this, SPANX in partnership with global integrated creative marketing agency BMF, created a retail experience that allowed the public to immerse themselves and shop the expansive line of wardrobe-staple apparel.
SPANX Retail Pop-up at Hudson Yards — Image from BMF
The event took place at Hudson Yards in New York City, followed by a pop-up in Washington DC. The installation will head to Miami on November 11th. Additionally, it will head to London’s upscale department store Selfridges, where shoppers will be able to shop the collection ahead of the holiday season from November 20th – December 22nd and beyond.
SPANX Retail Pop-up at Hudson Yards — Image from BMF
Guests also had the opportunity to engage with Nigerian-Australian artist Nkosi Ndlovu‘s captivating artwork through interactive shopping art installations, while exploring the latest apparel collections from SPANX. Claudia Oshry from GirlWithNoJob was among those who attended the shoppable experiential retail space.
GirlWithNoJob, Claudia Oshry, at SPANX Retail Pop-up at Hudson Yards — Image from BMF
Founded by Sara Blakely, SPANX is a dynamic women’s brand that is now a powerhouse lifestyle brand. SPANX offers both innerwear solutions and figure-flattering outerwear, constantly identifying and solving problems from a women’s point of view. SPANX elevates women through product and empowers them to look and feel their best.
The heart of SoHo just got a lot more stylish, as Love, Bonito, the renowned womenswear brand from Asia, has made an exciting leap with the opening of its first pop-up store This significant milestone signifies Love, Bonito’s global expansion beyond Asia and brings its purpose-driven fashion to the American market.
Step into a realm of enchantment and unlock extraordinary experiences as Renaissance Hotels unveils its 9th Annual ‘Global Day of Discovery’. Spanning over 170 properties across the globe, this celebration of unscripted adventures redefines the very essence of travel. Join me as we dive into the captivating highlights of this awe-inspiring event.
On The Scene:
Last weekend, The Knockturnal celebrated The Method x Bandier wellness partnership. The Method is an all-inclusive wellness space opening in London’s Notting Hill in 2024 and Bandier is an e-commerce website that houses many workout brands like Nike, New Balance, Beyond Yoga, and Girlfriend Collective to name a few. Both brands have an emphasis on fitness, wellness, and movement and have partnered up to elevate the space. To kick off the LA celebration we went to a dance party at The Peppermint Club in West Hollywood, Los Angeles on Friday night. There were guests in attendance like Dixie D’Amelio, fitness influencer Kelsey Heenan, and more. They made sure guests got active and danced the night away with sounds by DJ Zack Bia. All night drinks were flowing with specialized cocktails like Spicy Natahalie, The Notting Hill, The West Side, and Disco Girl.
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