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EventsFashion & Beauty

NYFW Hosted A 5 Day Pop Up for Fashion Lovers

by Branda Ayo
written by Branda Ayo

To celebrate the start of a new fashion week in New York,  NYFW Backstage launched its 5-day pop-up for fashion enthusiasts. The multi-day event ran from Friday, February 9 – Tuesday, February 13 at 21 Greene Street with tickets available to the public and doors opening at 11 am daily. 

At the helm of this immersive experience is Creative Director Ethan Tobman, whose artistic vision has illuminated stages around the world, including Taylor Swift’s iconic Eras Tour. With Tobman’s guidance, NYFW Backstage became more than just a showcase of fashion; but rather a canvas for storytelling. Guest had the opportunity to hear from top designers like 3.1 Phillip Lim, Eckhaus Latta, Jason Wu, and Sergio Hudson as they shared insights into their collections and creative processes. 

 

Some of the immersive activations included:

TRESemmé Style Studios

TRESemme’s expert stylists pampered guests at the DIY station with free touch-ups and styling appointments

Front Row Livestreams

This activation allowed guests to witness the excitement of designer shows live on a big screen. They got to see the latest trends and designs fresh from the runway.

IMG Models Photo Studio

IMG Models Photo Studio offered a chance for guests to have professional photos taken and leave with three images to kickstart their modeling portfolios.

The Anatomy of a Look

The Anatomy of a Look provided insights into the creative process behind runway-ready outfits. Guests explored sketches, fabric swatches, and more, gaining a deeper understanding of how fashion comes to life on the catwalk.

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EntertainmentEventsFashion & BeautyMusicUncategorized

Trippie Redd and Ksubi’s New Collection Passed The Vibe Check

by Branda Ayo
written by Branda Ayo

Last week, Ohio native Trippie Redd and streetwear brand Ksubi kicked off New York Fashion Week at Manhattan’s Georgia Room for an exclusive preview of their highly anticipated collaboration. The 21-piece collection was modeled by fashion influencers including Giovanna Ramos, Cjay Syre, Dimitry Dino,  Elyanna Banes Sanchez, and others. Sugarhill Dot, Lola Brooke, Danzel Dion, Caylee Cowan, Michael Rainey Jr, and others were also spotted at the event.

Trippie Redd, born Michael Lamar White IV, has emerged as a formidable force in the music industry with his unique blend of melodic rap, emo influences, and energetic performances. Rising to prominence in the mid-2010s, he captivated audiences with his distinctive vocal style and boundary-pushing creativity.

As a multi-talented artist, Trippie Redd’s influence extends beyond music. He’s become known for his bold fashion choices and vibrant personality, earning him a significant following among fans of both hip-hop and contemporary culture. This fusion of music and distinctive style made the collaboration with Ksubi such a great idea. The fashion reflected Trippie Redd’s core fanbase embodying a rebellious spirit & breaking away from mainstream fashion norms.

CEO Craig King admired Trippie’s imagination, stating, “Very few artists possess the creativity and imagination of Trippie Redd. It was a great privilege for Ksubi to collaborate with him to create this unique collection for his fans and ours.”

Reflecting on the partnership, Trippie Redd emphasized the importance of self-expression, stating, “When it comes to both music and fashion, I never like to be put in a box. I express myself fully without any boundaries, which is why it made sense to link up with Ksubi. I wanted the collection to feel authentically me, and I’m excited to bring new designs to Ksubi that aren’t typically what they’ve done before and to bring that vision to life.”

The Ksubi x Trippie Redd collection, set to launch this March, will be available at Ksubi.com, Ksubi stores in major cities, and select retailer partners worldwide.

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