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San Diego Comic Con returns this week for the first time in three years. The attendees are eager to come down to San Diego to reunite with their friends, purchase their exclusive merchandise, go to the Hall H panels, and more importantly, go to the activation sites outside the convention.

A number of television and movie studios have a large presence during the week of San Diego Comic Con. However, there are a few that decided to not attend the big show. I was able to preview a number of the off sites before it became available to the public!

“House of the Dragon: The Dragon’s Den,” a four-day fan experience at Comic-Con, is an interactive experience in which attendees will be guided through a ceremonial dragon hatching experience that will provide a unique fan experience. By stepping from our world into the sights and sounds of King’s Landing and interacting with the people of the city, each participant will have the opportunity to experience a slice of life from a Targaryen’s perspective, selecting their own dragon egg, and demonstrating that they are worthy of bonding with a dragon.

 After proving themselves true Targaryens, each participant will hatch their personalized, virtual dragon egg in a new augmented reality app, House of the Dragon: DracARys, so they can “raise” their dragon at home. In conjunction with Niantic Inc and produced by The Mill, House of the Dragon: DracARys will be available for download from the Apple App Store and Google Play app stores starting from July 20. In “House of the Dragon: The Dragon’s Den” participants will have an exclusive opportunity to experience the app’s dragon hatching features before the app is released globally to the public on July 25th, when the full functionality of the app will become available.

In my opinion, it was an excellent experience. Furthermore, I should mention that I dropped one of the eggs and was scolded by one of the actors on the site for it after I dropped it. For Game of Thrones fans, this is a great place to visit.

A high-energy, immersive escape experience set on a tram car with a 20-second chase scene inspired by the epic chase scene in the new Netflix film The Gray Man, called ‘The Gray Man Training Program’ will take you through the journey. In a test of skill, strength, and speed, fans will have to prove they have what it takes to become the next Gray Man in a race against the clock in order to transport a top secret file from the tram to safety before the mercenaries catch up and win the jackpot. 

There will be a variety of obstacles to overcome, and special effects to experience, as well as a rooftop sprint to culminate the heart-pounding mission, where fans will race against the clock to complete the mission as fast as they can. It is guaranteed that fans will leave with a badass custom social takeaway that puts them at the center of their own action movie.

The one-of-a-kind Tavern Experience by Paramount Pictures and eOne, in partnership with a team of Dungeons & Dragons fans, will be on display at San Diego Comic-Con 2022, setting the stage for a fantastical adventure set in the world of Dungeons & Dragons. A fan can take a peek at the world of DUNGEONS & DRAGONS: HONOR AMONG THIEVES, a new movie from Paramount and eOne that will be in theaters in March 2023, at the Tavern in Hollywood. Located in the tavern, it is also possible to find the first official poster of the film which was created by Boss Logic!

This immersive experience will allow visitors to experience a 20-minute, immersive encounter filled with unique photo opportunities, exclusive takeaways, and a chance to savor a Dragon Brew while interacting with your favorite Dungeons & Dragons characters and creatures, plus a few surprise moments you won’t want to miss.

 During the Dragon Brew experience, Quincy’s Tavern has been tasked with the recipe development of the tavern’s Dragon Brew (alcoholic and non-alcoholic), which will be served to guests during the event.