On Dec. 6, SpringHill partnered with Bulleit Frontier Whiskey to host an unforgettable night at Art Basel 2024.
The event marked the launch of The Program Vol. 3, SpringHill’s latest zine that highlights emerging artists pushing the boundaries across different mediums. Rapper and actor Joey Bada$$ served as a contributing editor for the special edition which explores the “NEXT IN…” A collective of creatives making an impact through their contributions–known as SpringHill’s inaugural Craft Class–is also prominently featured in the publication.
The event also introduced Bulleit Frontier Whiskey’s cultural platform, We Aren’t Made to Be Still, a tribute to boundary-pushing creativity. By empowering these visionaries, the platform inspires others to boldly pursue their passions.
Ian Woods, known for his signature wave pattern style, reimagined the iconic Bulleit bottle in an exciting collaboration with the whiskey brand. His creation masterfully blended his distinct artistic flair with Bulleit’s warm, rich hues of brown, resulting in a captivating piece. Guests could fully experience Woods’ work by visiting the bar, where his artwork was seamlessly integrated into the design. Displayed both at the bar and throughout the venue, Woods’ art added a dynamic and immersive layer to the night’s festivities.
Woods’ journey from a young boy in Texas to achieving international recognition is a testament to the power of perseverance and creativity—qualities that SpringHill and Bulleit sought to celebrate through their collaboration with the rising artist. By reimagining pop culture through his unique perspective, Woods redefines the role of the modern artist, boldly merging the nostalgia of the past with the relevance of the present.
Guests filed into the Billionaire Boys Club flagship Miami store and were greeted by intricate, bold designs and installations as DJ sets by Vic Mensa and DJ Nix played out through the night. And it was only right that the city’s own Yung Miami joined the festivities for a special performance.
Other attendees included Jermaine Dupri, Gabrielle Union, Troy Millings, Rotimi and SpringHill’s Director of Artist Management Krystyn Price-Harrell.
