Tequila Don Julio 1942 and Noble 33 celebrated FIFA World Cup 2026 Finals Week with a winning celebration.
The exclusive waterfront bash at Pier 59 in New York City was full of starry sightings, scrumptious bits, and supreme curated cocktails. A moment full of wonder and delight, the grand night brought together influential names across sports, entertainment fashion and culture including Cedric the Entertainer, Romeo Beckham, Speedy Mormon, James Harden, Jose Alvarado, Jack Goldburg and more.
Romeo Beckham, Starino ( Deonté Lee & Sansho Scott/BFA.com, UVT Agency, Kirill Bichutsky )
Over 400 guests enjoyed signature Tequila Don Julio cocktails, culinary offerings from Noble 33’s global concepts – including Sparrow, Meduza and Toca Madera – and beats by DJ Devin Lucien and DJ Equal before the evening culminated with a performance by the famed singer Nas. He kept the night going and made for a perfect kick off the final coming up on July 19.
(Deonté Lee & Sansho Scott/BFA.com, UVT Agency, Kirill Bichutsky)
Centered around the docking of a 200+ foot mega yacht along the Hudson River, Port of Champions is a fully immersive Tequila Don Julio 1942 footprint spanning Pier 59 at Chelsea Piers. Extending beyond the yacht, the Chelsea Piers driving range will transform into a multi-dimensional destination for the first-ever brand takeover of the iconic waterfront venue, where global tastemakers, athletes and influential voices will come together to celebrate this iconic moment in sports culture.
