Jared Leto was chosen by Creative Director Alessandro Michele to be the face of Gucci’s Guilty Fragrance.
The actor and musician will star in the a new campaign for the scent shot in Venice, Italy which will Alessandro will also be creatively behind. Leto announced the new on Snapchat taking over Gucci’s official account.
Details of the campaign have not surfaced yet but Leto has a lot to look forward to with Suicide Squad, where he takes on the infamous character of The Joker, August of next year. Fellow castmate Ike Barinholtz revealed on The Howard Stern Show that Leto really got in to the character even off screen. Barinholtz recounted instances of Leto sneaking a rat into a prop and bringing a dead pig into the rehearsal space. He said of the stunts, “I like that, because I don’t want someone to be like ‘Hey did you see that f**king Met game last night? That was crazy.’ Action! ‘I’m the Joker!!”
Despite the lack of details fans of Leto and Gucci are likely to be in for a treat. Leto is known for taking on some bold fashion choices, particularly with his hair from mohawks to his enviable ombre.