After dominating the Billboard 200 with Killin’ It and conquering stages worldwide, P1Harmony, Keeho, Theo, Jiung, Intak, Soul, and Jongseob have returned with their most ambitious project to date.
Their latest EP, UNIQUE, serves as a bold manifesto for the six-member group, solidifying their identity as an unstoppable “crew” that thrives on individual confidence and collective energy.
The record is a multi-dimensional sonic journey. It stretches from the dark, “opium-style” sounds of ICE (VVS) to the high-energy of Pandemonium, all anchored by the group’s signature choreography.
The title track, “UNIQUE,” experiments with Brazilian Funk influences, paired with a visually captivating music video. Featuring surreal transitions, silver-toned aesthetics, and striking “visual wings,” the cinematography offers a trippy, addictive experience that demands a rewatch.
In an industry often defined by a “fast-paced” cycle of constant releases, leader KEEHO notes that the group is shifting their focus toward longevity. For 2026, P1Harmony is prioritizing the artistry of their festivals and individual tracks over the grueling back-to-back comeback schedules of years past.
The strategy is already paying off. UNIQUE recently debuted at #4 on the Billboard 200 with 58,000 units sold, marking their highest chart entry to date and their first Korean album to break into the Top 5.
To keep that momentum surging, the group recently surprised fans with a dreamlike music video for the ethereal B-side “L.O.Y.L,” marking the first time “Piwon” has produced a dedicated visual for a non-title track.
Dive into our exclusive interview below as we discuss the making of the EP, their undeniable yet well-deserved ‘luck,’ what days of the week they resonate with most, and what it means to stay unfiltered, ” unique.”
Long time no see, and congratulations on your latest EP, UNIQUE. I think I’ve been working on this since the last time we spoke, and each of the six tracks really lives up to its title: very unique.
To start, I’d love to talk about your involvement in this EP. I know all the members contributed in writing and producing, which fans really admire. But what felt new this time around? Were there any particularly fun or challenging moments while working on specific songs?
KEEHO: Usually, for previous albums, we not only wrote the tracks but also composed and produced tracks on the album. This album, a lot of the songs we contributed more to on the written side. It was a different challenge for us because we were the ones who curated demos and picked the songs we wanted on the album.
I’m personally a very big believer that artists don’t have to write everything themselves. It’s important to contribute ideas, but it’s also crucial to have a good ear and choose songs that fit the project conceptually and musically.
This time around, we really wanted to challenge ourselves by not being the ones who made the music but the ones choosing the right songs to represent our vision for the album musically and conceptually.
This EP also feels like a bold evolution of your sound; it’s your second Top 10 and your highest-charting EP. From the high-energy chaos of ‘Pandemonium’ to the Brazilian punk/funk-inspired “UNIQUE,” there’s a lot of genre exploration.
What inspired the direction for the title track and other songs? Was there any experimentation or research with the demos to achieve these new genres?
JONGSEOB: This album was definitely a challenge. We constantly strove to take on new things, more than in any previous albums. We also think listeners can truly empathize with this album. The area we focused on most was selecting songs that fit the album’s overall mood. All of us shared opinions, carefully considering each option from a large pool of tracks, and finally chose the songs that made it onto the album.
I’d love to focus on the title track “UNIQUE,” with the tagline “My crew, unique.” I’ve been hearing it everywhere. What does this line mean personally to you? Who are you referring to, and how does it connect to the EP’s overall message?
KEEHO: We’ve always been really confident and passionate about the fact that P1Harmony is individually so different as a team. But also when we come together, there’s more of that build-up of strong synergy. That’s something we’ve always been proud about.
When we refer to “My crew, unique,” that’s genuinely what it means. Even though we didn’t write those lyrics ourselves, we genuinely think we’re unique. In the K-pop industry, we stands it’s own ground. We are all very unique in our own ways.
Tying it back to an album, this album is a statement that we’re going to return. It’s been 10 months since our last Korean project. During our DUH! project we said, ‘Hey, we’re done being superheroes because nobody really understands how much work we put into our craft,’ in this superhero way. But after these 10 months, we’re ready to come back even stronger. Those 10 months of us curating and making this album are going to prove to you guys how unique we truly are. It is a strong way to showcase our confidence.
I’d love to talk about the UNIQUE music video, it’s visually stunning and feels like its own piece of art. From Keeho’s facial slice effect to Jongseob’s lasers and Soul’s horse, there are so many memorable moments. Did anything surprise you the most while filming or watching the final product?
JIUNG: There was this one scene in the music video where I think everyone was shocked. They were all surprised by Soul’s part when it went from the transition from the first to the second verse. It transitioned from my own scene. It was such a visually stunning and dramatic scene. It created a huge atmospheric shift that surprised everyone.
You also produced the video for L.O.Y.L. which was soft and chaotic, matching the song beautifully. What made you decide to create a separate video for this track? Are there other songs you’d love to turn into visual concepts?
KEEHO: We wanted to make a video for a B-side because we’ve never done that before! Just for me personally, I was very adamant in making that happen. There’s something so fast-paced about the K-pop industry. Pumping out albums and they come out quickly, and then you do promotions for like 2 weeks, then it just fizzles down to nothing. Then you’re on to learning the next project!
But every single project we put so much blood, sweat, and tears into. We spend so much time creating these albums that to me, making this album a one-month thing just wasn’t enough for me. In order to create a story, we create a world, even if it’s just an EP. It’s important to have the corresponding visuals and the right performances to keep the album alive for a longer time.
(Courtesy P1Harmony)
Personally, I wanted to create a video for the B-side just so there is more life to the album. L.O.Y.L. was directed by an amazing person, Marco Lee. He did an amazing job on the music video, and our fans really loved it. We actually plan on making more videos for other songs that haven’t come out yet. We have another video for ICE (VVS). It’s not a full-on music video; it’s more of a visualizer!
For sure. Everything is fast-paced, but these songs deserve their own moments. Now, a fun question: when listening to “Wednesday Girl,” what day of the week do you feel like?
THEO: I’m Thursday. I am kinda in the middle of everything. Never left or right, black or white, kinda just grey.
JONGSEOB: I would say, Friday.
KEEHO: You are not Friday. You just don’t give Friday, you give like Tuesday.
JONGSEOB: I am Friday. It’s right before the weekend, the day you try to get all your work done. Since I like finishing my work before the weekend, I resonate with Friday
JIUNG: I feel like Monday. Everyone needs to go back to work, and everyone hates Monday. I used to hate Monday, but now I like Monday, and I’ve learned to love myself, too. It’s like a metaphor, growing to like something you may not have liked.
INTAK: Saturday. I don’t really like any of the weekdays; Saturday is a rest day.
SOUL: I chose Wednesday, because in Korean traditional characters it means water. Because I am an Aquarius, I resonate because it’s all related to water.
(Courtesy P1Harmony)
Let’s talk about Triple 7. The song represents confidence and success, like a jackpot. Was it intentionally inspired to highlight your journey? What’s been your most memorable moment as a group in the past year?
JONGSEOB: Triple 7 does represent a jackpot, but the overall message of the song is supposed to show that our rise to that position wasn’t luck; it was everything we built up till now. It’s a story about our journey as a group. Our growth really stood out during our American tour, in arena-sized venues across the US. That was a big moment for us.
As a final statement, this is your first release of the year. What goals do you have for the rest of 2026, and any message for fans?
KEEHO: Ever since COVID, every single year we’ve gotten caught up in a tour. We’ve done small tours, big tours, but this year we want to focus on putting out music. We’ve got a little bit of a taste doing festivals in the last year and the year before that, but for now, we want to focus on going to these festivals. Performing on these big stages, performing in front of people that don’t know us. People who walk by, just hearing us, that they pick up on. There is a nerve-racking feeling that not everyone in this crowd actually likes you. Some people in the crowd are just walking by to the restroom or the merch booth. For festivals, that kind of puts us in a gamemode. We really want to get our music out there to P1ECES but also people that don’t know us!
It’s been a spectacular two weeks since we dropped our album. We hit the #4 spot on Billboard, which is absolutely insane. Achieving all these things. Like Jongseob said, not because we’re lucky, but because of all the hard work we put in. Not just us, but all the people around us. We’re very excited to see how we continuously grow with all the P1ECES and fans that enjoy our music and let us live out our dreams.
