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EventsLifestyle

GoingDry.co and Glowbar Rethink Winter Self-Care

by Tristen Yang January 27, 2026
written by Tristen Yang

Last week in Tribeca, GoingDry.co gathered guests inside Glowbar for a wellness event focused on skincare, herbal remedies, and nonalcoholic social rituals. The appointment-only experience combined custom facials with mocktails, supplements, and at-home wellness tools, offering a grounded approach to self-care during the colder months.

The latest GoingDry.co event, hosted by Hilary Sheinbaum, invited guests into an experience centered on wellness and intention. Attendees arrived one by one into Glowbar’s lobby, designed with soft, neutral tones. A mocktail bar stood as a welcoming focal point, stocked with nonalcoholic spirits from FLUÈRE and plant-based tinctures from WishGarden Herbs. Sheinbaum guided guests through the offerings, each aligned with the GoingDry.co’s philosophy of drinking less and living more. FLUÈRE’s spirit bottles were beautifully designed, and the Spicy Margarita was as a standout, carrying citrus and heat with none of the heaviness that usually follows. The mocktails were layered and intentional, built to feel social without demanding recovery.

WishGarden’s herbal tinctures were paired seamlessly into the experience. Known for their liquid formulations designed for fast absorption, the blends promote sleep, energy, skin support, and nervous system balance. After beginning to build a routine with the Immune Boost and Sleepy Nights tinctures,  I noticed better sleep and clearer mornings that felt natural and sustainable. Nearby, Make Time Wellness supplements focused on hydration, focus, and beauty from within, designed for daily use rather than short-term fixes. The orange-flavored hydration drink offered a gentle alternative to coffee, supporting focus without overstimulation and reinforcing wellness as something that fits into a morning rather than overtakes it.

Inside the treatment rooms, the tone remained clean and unhurried. Custom facials were led by Glowbar estheticians, including Alize Santos, whose approach balanced precision with calm. Extractions were performed carefully, clearing congestion without irritation. Cavitation followed, using ultrasound technology to gently lift impurities and exfoliate the skin without harsh ingredients. High-frequency treatment introduced warmth and oxygenation, supporting healing and reducing inflammation. Microcurrent closed the session, subtly lifting and toning facial muscles while improving circulation and lymphatic flow. The results were understated but immediate. Skin looked rested rather than treated, bright without shine. It felt like the kind of glow that comes from well-kept consistency rather than correction.

After treatments, guests were introduced to the wellness rituals they would be taking home to continue the self-care experience. Gift bags included additional WishGarden tinctures, Make Time Wellness supplements, and a shower head filter from AquaTru.

The mocktails, tinctures, and treatments all point toward the idea of self-care as something that can be layered into daily life without friction that supports wellness inside and out. A sleep tincture before bed. Filtered water in the shower. Hydration in the morning. While winter is an ideal time to built habits quietly and intentionally, it’s also a good reminder to take time and design a lifestyle to support energy when it’s low and restore balance when it slips.

January 27, 2026 0 comments
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Fashion & BeautyLifestyle

A Nordic Reset at NRTHRN Strong with GoingDry.co

by Tristen Yang December 15, 2025
written by Tristen Yang

On Wednesday night, GoingDry.co celebrated the close of  2025 with a Nordic-inspired recalibration. Inside NRTHRN Strong’s Flatiron studio, guests gathered for a low-impact, full-body workout rooted in Nordic movement principles, followed by nonalcoholic cocktails and herbal-forward bites that extended the experience beyond fitness.

NRTHRN Strong is a studio that highlights restraint: clean lines, reflective surfaces, soft blue lighting, and a deliberate focus on breath-led strength. The atmosphere felt transporting without tipping into discomfort. The room glowed cool and calm, a stark contrast to the red-lit intensity that defines so many boutique studios in the city. The workout alternated between time on the studio’s custom ski machines and functional work off the platform, targeting the abs, glutes, and lower body with resistance bands and dumbbells through seamless transitions.

Coach Tyler, who led the class, embodied that same sensibility. A steady guide, he moved easily between instruction and encouragement. The class opened with long, grounding inhales and simple coordination drills that gradually built into a series of movements inspired by cross-country skiing. Instead of sprints or circuits, we moved in rhythmic glides that mimicked ski strides, switching between balance holds, diagonal reaches, and sliding lunges. It looked calm at first, but by halfway through the workout, everyone’s pulse had clearly quickened, and the room glistened with sweat.

One moment we were driving through a controlled ski interval; the next, we were grounded on the floor, working through slow, deliberate core sequences or banded leg work designed to stabilize the hips and protect the joints. Low-impact movements didn’t feel like low effort, but rather a shift toward efficiency. Each movement recruited multiple muscle groups while minimizing unnecessary strain, particularly on the knees and lower back. The rhythm and retraction of the ski poles kept you focused, with breath acting as the anchor. Ultimately, the class felt disciplined and balanced, immersive and energizing, built for endurance rather than aesthetics.

After class, the experience shifted naturally into recovery and connection. Tables were laid with healthy bites like roasted eggplant and tomato crostini, cauliflower bites, and other warm, plant-forward snacks provided from Breads Bakery. Alongside them, nonalcoholic cocktails were poured featuring herbal tinctures from WishGarden Herbs, a leading liquid herbal supplement brand of plant-powered formulas.

The mocktails were customized with tinctures tailored to specific needs. Fruity spritzes were paired with immune-support herbs. A ginger-forward tonic offered warmth and balance, while a softer botanical blend leaned calming and aromatic. We opted for an immune activator with respiratory and immune supporting herbs like Elderflower, Baptisia Root, and Yerba Santa leaf. The drinks were functional and well-balanced, designed to complement the physical work while supporting recovery and a lifestyle built for endurance in New York City.

The Nordic influence carried through to the locker rooms, which featured Dyson hair dryers and a Swedish skincare line rooted in organic botanicals and minimalist formulations. The experience felt holistic in movement, nourishment, and recovery.

The event marked the final GoingDry.co gathering of the year, curated by founder and author Hilary Sheinbaum, whose work has reframed sobriety and mindful consumption as lifestyle choices rather than restrictions. Through her books The Dry Challenge and Going Dry: A Workbook, she has built a community that values balance, presence, and sustainability. Together, the workout and the herbal cocktails explored what a healthier lifestyle can look like in New York, prioritizing social rituals that leave you clear-headed rather than depleted.

December 15, 2025 0 comments
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EventsLifestyleThe Latest

GoingDry.co Celebrates Sober October with Tremble in SoHo

by ElizaBeth Taylor October 21, 2025
written by ElizaBeth Taylor

Sober October was worked out in the most fabulous way this month.

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October 21, 2025 0 comments
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EventsLifestyleThe Latest

GoingDry.co Plays Big with Reebok Wellness Day

by ElizaBeth Taylor February 4, 2025
written by ElizaBeth Taylor

This is the season to get healthy and feel great about yourself. Dry January is just a state of mind that can live rent free in your head every day of the year.

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February 4, 2025 0 comments
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EventsLifestyleThe Latest

GoingDry.co, Adidas and Path Water Serve Up Delightful Day of Fun

by ElizaBeth Taylor May 8, 2024
written by ElizaBeth Taylor

This was a day that served up dazzling moments.

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May 8, 2024 0 comments
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Inspired and energized by the powerhouses at this Inspired and energized by the powerhouses at this year’s @nywift Muse Awards. ✨

🔗: https://theknockturnal.com/nywift-muse-awards-serves-up-inspiration-at-annual-luncheon/

✍️: ElizaBeth Taylor

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#NYWIFT #MuseAwards #WomenInFilm #WomenInMedia #NYWIFTMuseAwards
We attended a screening of The Pout-Pout Fish at t We attended a screening of The Pout-Pout Fish at the Aquarium of the Pacific in Los Angeles! 

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#StayAfloat #ThePoutPoutFish #Film
Spotted a transformer by Wall Street! cc @complete Spotted a transformer by Wall Street! cc @completeplayground
We’re smoothing out the details! 🎤✨ @EuropeanWax j We’re smoothing out the details! 🎤✨ @EuropeanWax joined forces with the iconic @Bravoandy and @johnarthurhil on @SiriusXM for a deep dive into grooming, glow ups, and all things smooth.

🔗: https://theknockturnal.com/european-wax-center-smooths-it-out-with-andy-cohen-john-hill/

✍️: ElizaBeth Taylor

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#EarWaxCenter #AndyCohen #JohnHill #SiriusXM #Bravo
The road to 2026 starts with a massive leap. ⚽️🔥 The road to 2026 starts with a massive leap. ⚽️🔥

We touched down in NYC for the exclusive listening event of “JUMP,” the official @CocaCola @FIFAWorldCup anthem.

From the stage to the speakers, the energy was unmatched as @JBalvin and @TravisBarker led a global sound that’s ready to take over the stands. 🎤

🔗: https://theknockturnal.com/coca-cola-2026-fifa-world-cup-anthem-listening-event-for-jump-in-nyc/

✍️: Nova Bajamonti

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#CocaCola #CokePartner #FIFAWorldCup2026 #JBalvin #TravisBarker
Spotlight on @joysunday. 🌟 Talking all things DTF Spotlight on @joysunday. 🌟 Talking all things DTF St. Louis at the @hbo premiere in Los Angeles. 📸
Live from the @hbo red carpet! 🌟 Richard Jenkins b Live from the @hbo red carpet! 🌟 Richard Jenkins breaks down his latest project, DTF St. Louis, at the Los Angeles premiere. 📸
An evening at @giuliettanyc An evening at @giuliettanyc
The @kpopsmovie cast answers some #KPOP themes ‘Th The @kpopsmovie cast answers some #KPOP themes ‘This or That’ 💜✨

Watch K-POPS! - Out Now 🎉

#kpopsmovie #yvettenicolebrown #kevinwoo #kpopedit
Save the Date: March 6th. ✨ We’re hosting The Ico Save the Date: March 6th. ✨

We’re hosting The Icon Edit and you’re invited! To ensure your spot on the guest list, please register via the link below before we hit capacity.

👇 Register Your Guests Here or the link in bio:
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Sunday Night Soccer has arrived in LA. 🌌 @LAGalax Sunday Night Soccer has arrived in LA. 🌌

@LAGalaxy provided the perfect backdrop for a night defined by fan passion and elite competition. With @SydneyLeroux on hand to ignite the crowd and @Continental_Tire fueling the experience, Carson was the epicenter of the soccer world this weekend.

🔗: https://theknockturnal.com/sunday-night-soccer-presented-by-continental-tire-kicks-off-in-carson-with-electric-fan-activation-and-hard-fought-galaxy-draw/

✍️: Sharafa Odusanya

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#LAGalaxy #MLS #Carson #SoccerCulture #SundayNightSoccer
Tony the Tiger just got a flow upgrade. 🐯✨ @jidsv Tony the Tiger just got a flow upgrade. 🐯✨ @jidsv reimagining the frostedflakes jingle is the collab I didn’t know I needed.

🔗: https://theknockturnal.com/j-i-d-and-kelloggs-frosted-flakes-collaborate-to-reimagine-hey-tony-jingle/

✍️: Shruthe Yoagen

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#Kellogs #JID #FrostedFlakes #TonytheTiger #Music
Another fabulous presentation by @aliceandolivia! Another fabulous presentation by @aliceandolivia! #nyfw @staceybendet
Backstage with @aliceandolivia and @sally_hansen d Backstage with @aliceandolivia and @sally_hansen designed by @misspopnails
Creativity as Power: J Bolin turned style into sys Creativity as Power: J Bolin turned style into system. Watch the full story of how fashion becomes infrastructure. 

Presented by Spectrum.

#webuiltthis #behindthebuild #blackbusiness #fashion #jbolin
Leadership as Impact: Romello and M.E. aren’t just Leadership as Impact: Romello and M.E. aren’t just running a business— they’re building a movement. Full interview on our site. 

Presented by Spectrum.

#webuiltthis #behindthebuild 
#blackbusiness #leadership #spectrum
@postmalone kicked off Super Bowl LX weekend in Sa @postmalone kicked off Super Bowl LX weekend in San Francisco with a Bud Light–backed concert 🎤🍺 Joined by special guests @tpain, @quavohuncho, and Dave Stamey, the high-energy set set the tone for the celebrations leading up to the big game 🏈✨

🔗: https://theknockturnal.com/bud-lights-post-malone-buddies-concert-rocked-super-bowl-lx/

✍️: Paul Chi

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#SuperBowlLX #SuperBowl #PostMalone #BudLight
Shaquille O’Neal’s Fun House made its Bay Area deb Shaquille O’Neal’s Fun House made its Bay Area debut with non-stop energy, celebrity cameos, and festival-style thrills that rewrote the rulebook on Game Week parties. ⭐🎪

🔗: https://theknockturnal.com/big-energy-bigger-beats-shaqs-fun-house-takes-over-san-francisco/

✍️: Serena Khahera

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#Shaq #ShaqsFunHouse #SF #BayArea #LiveEvent
Electric racing hits different⚡️ We spent the week Electric racing hits different⚡️
We spent the weekend in Miami with @jaguarracing for Formula E — from the garage to the grid to the podium. Follow our full recap from behind the scenes to race day, now live on Knockturnal!
Dominoes, dark rum, and deep roasts 🁢🥃☕️ @jimmybut Dominoes, dark rum, and deep roasts 🁢🥃☕️ @jimmybutler brought the Rum Room West to San Francisco with @bacardi and @bigfacecoffee, blending Caribbean rhythm 🌴, Bay Area energy 🌉, and a fan-favorite cocktail 🍹 into a culture-forward takeover that felt equal parts ritual and celebration ✨

🔗: https://theknockturnal.com/dominoes-dark-rum-and-deep-roasts-jimmy-butler-and-bacardi-took-the-rum-room-west/

✍️: Serena Khahera

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#RumRoomWest #JimmyButler #BACARDI #BIGFACECoffee
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