‘The IHG Athletic Club’ launches the latest pop-up event by IHG Hotels & Resorts leading up to the 2023 US Open.
In the heart of New York City, IHG Hotels & Resorts kicked off the 2023 US Open with a bang at the Kimpton Hotel Eventi. As the official hotel partner of the 2023 US Open, IHG Hotels & Resorts pulled out all the stops to create an unforgettable evening. Mark Ronson, the seven-time GRAMMY winner, performed live at the exclusive event.
Photo: BFA
The Grand Slam Social wasn’t just about tennis; it was a sensory experience. Interactive photo booths and installations encouraged guests to create lasting memories. The night lived up to its hashtag, #ExperienceIHG, offering an immersive and unforgettable journey. Hotel Eventi exuded ambiance with its industrial glam aesthetic. Racquet-themed decor and lush greenery transformed the venue into a tennis oasis, a visual reminder of the upcoming tournament’s spirit. A strategically placed ping pong table and captivating photo displays added to the overall allure.
One of the evening’s standout features was the refresh station, a lush, green oasis with a doorbell that summoned a beautifully crafted drinking mug filled with a surprise drink. The novel concept resonated with attendees, enhancing the experience by seamlessly blending luxury with innovation.
Photo: BFA
As the night progressed, Hip-Hop luminary Common set the scene for Mark Ronson’s live performance. The dance floor came alive as Mark began his set. From Uptown Funk to his Barbie soundtrack single Dance the Night Away and 80’s classics like Tom’s Dinner, he made sure to play to every playlist type in that room, understanding the crowd’s pulse. He created a vibrant atmosphere blending different eras and genres that mirrored the prestige of the US Open. Under the spell of Mark, the night is etched in memory.
The 2023 US Open Tennis Championships will run from Aug. 28 through Sept. 10 at the USTA Billie Jean King National Tennis Center in Flushing, New York.