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Pepsi Wild Cherry & Cream Launches

A sweet day of beauty helped celebrate the latest in the line that will at one sip leave you smiling

by ElizaBeth Taylor January 15, 2025
by ElizaBeth Taylor January 15, 2025 0 comments
5.7K

Pepsi Wild Cherry & Cream is here to the delight of the brand’s fans across the country.

On Jan. 14, special guests were treated to a glamorous day to celebrate the sweet addition that will be available nationwide for a month. In downtown Soho, a gathering at the Pepsi popup with Paintbox to get exclusive custom manicures while sipping the incredible new addition.

The day put the ultimate cherry on top of the new year! For decades, Pepsi has led the way for flavored colas with a dynamic portfolio of seasonal staples and bold combinations, including the popular Wild Cherry variety, which is beloved by both flavor enthusiasts and cola lovers. Now, Pepsi is giving people more of what they want – and what they’ve missed – with the launch of Pepsi and Pepsi Zero Sugar Wild Cherry and Cream.

Just in time, too – Pepsi is all aboard the cherry bandwagon right as cherry is taking over the rest of pop culture, with Pinterest declaring cherry a top trend of the new year for Gen Z and millennials, making Pepsi Wild Cherry and Cream the trendy, sultry sweet vibe to kick off 2025 just right. An indulgent offering that combines the bold, citrus-forward taste of Pepsi with a delightful fusion of sweet wild cherry and creamy vanilla flavors, the regular and zero-sugar varieties are the perfect “worth it” treat for when you deserve – or just desire – a little taste of worry-free indulgence and decadence.

“Building on the enduring success of Pepsi Wild Cherry, we’re excited to unveil Pepsi Wild Cherry & Cream,” says Jenny Danzi, Head of Marketing – Pepsi. “Pepsi Wild Cherry has always been a flavor favorite in the cola world, especially among millennial and Gen Z cola fans – we’ve seen 8% growth year over year on the product – so we knew we had an opportunity to deliver something special this year that consumers will love. This permanent addition to our portfolio boasts a unique profile that’s both indulgent and refreshing. With 2025 trends bubbling up on all things cherry, we’re confident Pepsi Wild Cherry & Cream will be a serious hit with fans this year!”

Fans eager to be at the forefront of 2025’s cherry trend vibes can get their hands on Pepsi and Pepsi Zero Sugar Wild Cherry & Cream by heading to their closest retail location as the product begins to hit shelves. For more information on Pepsi Wild Cherry & Cream, follow Pepsi on Instagram, Facebook, X, TikTok, and YouTube (@Pepsi).

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ElizaBeth Taylor

DEPUTY EDITOR - ElizaBeth Taylor is known to many in the media world with featured work in Variety, E! News, Dan’s Papers, and several international publications. The Sensible Socialite began her career as a travel reporter exploring Europe, Russia, South America, Asia, Australia, and the Middle East. Greatly influenced by her time on the road, she developed a heightened awareness for the way humans connect. Her skills have led to current work as both a journalist and entertainment producer. With over 50 shows under her belt, Taylor has worked behind the scenes with major networks and studios. Taylor’s calendar year is always full, and she joyfully rings in the next chapter every December with her notable contributions to the most recognized show on the planet - The Times Square New Year’s Eve Ball Drop. (Instagram @liztaylorworld)

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