Exclusive: Nathan Pirtle Talks New Series ‘Stay Coached’

Nathan Pirtle, a millennial-aged entrepreneur and one of Forbes’ top-ranked marketing influencers, extends his popular social content into his highly anticipated first series on  LightWorkers.com.

Last month, LightWorkers Media (a joint venture owned by Metro-Goldwyn-Mayer, Mark Burnett and Roma Downey) announced Pirtle’s inspiring new 25-episode series, “Stay Coached,” which goes beyond the group teachings and clichéd motivations to get to the heart of an individual’s issues and help them truly overcome their obstacles. LightWorkers.com launched the first episode, Attitude of Gratitude, which can be viewed here.

Nathan is credited with starting worldwide trends through his personal Twitter following which boasts an active audience of more than 2 million, with a monthly reach of more than 19 million. Pirtle is also the founder and CEO of Work With The Coach, a leading digital media company which represents and advises industry-leading artists and companies including Nicki Minaj, Gavin Rossdale, Apple Music, YouTube, Lil Wayne, BET Networks and more. Pirtle is represented by ICM Partners. Check out our interview below:

Tell us about your new series stay coached “Stay Coached.”

Nathan Pirtle: Stay Coached is a series based on life and life lessons. I will be sharing stories from my life, along with breaking down certain quotes and topics that have inspired me to get where I am today.
What subjects / topics will your series focus on?
Nathan Pirtle: It’s almost like a high school or college course about life, grind, and success. Stay Coached is more like a teaser or the MixTape before we really drop the bomb.
How excited are you to be collaborating with prolific producers Mark Burnett and Roma Downey?
Nathan Pirtle: To be working with Mark Burnett and Roma Downey is more than I could have ever imagined they allow me to be me and give me so much support, I couldn’t name a better duo to partner with on anything. My mission before all of this was not to become famous or to have my own show, it was to help other people and rewire the way that we think and approach life as human beings.
You have had the opportunity to work with Nicki Minaj. What was that experience like?
Nathan Pirtle: It’s not really about working on a Nicki Minaj project or being around famous people to me. Its about opening doors for the ones who would not have the chance to be heard or seen. So even though all of these opportunities are amazing those aren’t really my highlight moments.
Tell us about your company Work With The Coach. How did it come about?
Nathan Pirtle: Work With The Coach, the funny thing about WWTC is it started as just an idea when I was sitting in a jail cell about 8 years ago. I told myself I was going to be come a counselor and change lives. When I picked up and moved to LA and decided to start a digital marketing and branding company, I was all out of names, and then it hit me “Work With The Coach,” I was going to be coaching people through their brand growth and digital strategies so why not use and expand on that name. So here we are now, with the WWTC digital marketing company and  WWTC philanthropy. The fact that it went from being just a dream to one of the top digital marketing companies in the world is still beyond comprehension for me sometimes.
Who are important mentors in your career?

Nathan Pirtle: Wow, important mentors — I will try to keep this as short as possible but I don’t know where I would be without my mentors, and the funny thing is they all offer something unique. I have Malcolm Spellman, Rob Kahane, Madeline Nelson, Wyclef Jean, Mpumi Nobiva, who is probably my youngest mentor and who introduced me to Oprah.  Although I can’t call Oprah a day-to-day mentor, every chance that I am around her, I soak up as much knowledge as possible — one hour with her is like 50 years of mentorship. To me, a mentor doesn’t even have to be someone who is physically in your face, though, the funny thing is to me a mentor doesn’t have to be someone that you even physically know. Watching and studying someone from a distance is also a true form of mentorship.


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