In its 25th year of partnership with the United States Tennis Association, American Express has created a new interactive gaming exhibit and additional benefits for card members at the US Open such as a band that allows payments with the tap of a wrist.
Additionally, the Fan Experience first floor offers guests a place to rest in between the excitement of the matches, and features an impressive lighting display of blue bulbs suspended from the two-story ceiling.
The new exhibit is a virtual experience which allows any guest to play tennis on a digital screen with a 3D printed racket. Seven-time Grand Slam title winning player, Venus Williams, offers the prerecorded instructions.
On opening night of the tournament, children and adults alike lined up to try their hand at the game. Located on the second floor, it pairs the virtual with physical targets across the room. The goal is to score as many points as possible in under two minutes.
Guests can find the more exclusive benefits on the second floor, which hosts the American Express Card Members Club. Here, members and their friends can utilize phone chargers, browse a US Open Collection store, and purchase food and beverages.
During the day, a Dry Bar experience takes over the second floor and stylists transform guests’ hair into braids and curls, or simply refresh the perfect tennis-do with complimentary dry shampoo.
Amex Instagram – 2018 US Open
In other areas, card members can use a new Amex Band to make purchases with a simple tap. This includes participating concessions, exclusive merchandise, and complimentary American Express Radios. The band can also gain access to the upscale Amex Centurion Suite located within the Louis Armstrong Stadium.
Outside the comfortable lounge, American Express has set up other opportunities for all guests. In the South Plaza of the Billie Jean King National Tennis Center, a special photo opportunity will greet you. Afterwards, members can choose an Amex-exclusive Polo Ralph Lauren design to be printed on various items for purchase.
Being a guest at the US Open is always a stunning experience. To take advantage of the numerous services provided by American Express is to complete that awe-inspiring experience.
