GBK Brand Bar and Sydenham Clinic welcomed some of the world’s most elite athletes, Olympians, style-setters, and influencers to their exclusive Longevity Talent Lounge on the eve of the ESPY Awards.
BEVERLY HILLS, CA: Super Bowl champion Braden Mann (Eagles) with Black Eden 1912 Whisky at the GBK & Sydenham Pre-ESPY Longevity Talent Lounge. Photo Credit: Jerry Digby.
Wellness met indulgence during the luxurious prelude to the ESPYs as guests drifted throughout the space, learning about Sydenham Clinic’s personalized concierge medical services.
BEVERLY HILLS, CA: #1 Ranked Pickle Ball Champion in the World Anna Leigh Waters with Better U at the GBK & Sydenham Pre-ESPY Longevity Talent Lounge. Photo Credit: Jerry Digby.
Among the high-wattage guests were hometown heroes and ESPY nominees from the LA Dodgers (Best Baseball Team), Hyeseong Kim and Ben Casparius, ESPY double nominee Ezra Frech, and fan-favorites like Noah Elliott and Azzi Fudd. Olympians and Paralympians — including Nick Itkin, Fred Kerley, Mallory Weggmann, and Courtney Ryan — mingled with NFL’ers like Jonathan Owens, Braden Mann, and Ronnie Stanley, and NBA/WNBA legends such as Byron Scott and Cheryl Miller. Pickleball prodigy Anna Leigh Waters and Love Island’s Austin Shepard and Jayden Ashley added a fresh pop of pop culture to the sporty mix.
BEVERLY HILLS, CA: WNBA Sparks stars Sania Feagin & Emma Cannon with Rodeo de las Aguas premium tequila at the GBK & Sydenham Star-Studded Pre-ESPY Longevity Talent Lounge. Photo Credit: Bella Marie Adams.
The lounge, known for merging luxury with lifestyle, delivered again as guests checked out The Sleep Spa by Hästens, the iconic Swedish bedmaker with the dreamiest bedding, offered a plush taste of home luxury and a sweet stop to lie down for a moment, while REST showcased their cooling comforters from their Evercool line. Fashion and accessories included UOVO sneakers and Loungefly, the accessory brand known for its fanciful mini backpacks that celebrated fandom.
BEVERLY HILLS, CA: NBA Legend Byron Scott with Meta H2O Water at the GBK & Sydenham Pre-ESPY Longevity Talent Lounge. Photo Credit: Nick Bellarosa.
Meanwhile, Better U showcased innovative telehealth treatments including ketamine therapy, further underscoring the event’s emphasis on holistic health and longevity. Attendees checked out sips from Black Eden 1912 Bourbon, honoring the legacy of Idlewild’s African American community, and Rodeo de las Aguas, a celebrated ultra-premium tequila, with numerous gold medals of their own, and from Meta H2O, a leader in water purification.
BEVERLY HILLS, CA: Lauren Goldenberg with Loungefly at the GBK & Sydenham Star-Studded Pre-ESPY Longevity Talent Lounge. Photo courtesy: Lauren Goldenberg
VIP sports stars at this week’s Pre-ESPY Awards Lounge were treated to an array of gifts, including 5th Wheel scooters and e-bikes from INVANTI, wellness offerings like genetic testing from Nucleus, and handcrafted meals, smoothies, and wellness products from RightMealz. Luxury travel experiences for athletes included a trip to Fiji from Raiwasa Villas, a three-day spiritual retreat at Siddhayatan in Texas presented by the nonprofit docuseries BALANCE, and an island escape to Turks and Caicos from Sailrock Resort.
The lounge also featured bites from Ike’s Love and Sandwiches with music curated by Adam Gomez of ADM Entertainment. Talent and press were secured by Mosaic PR.
BEVERLY HILLS, CA: NFL star Ronnie Stanley (Ravens) with Food on Foot at the GBK & Sydenham Star-Studded Pre-ESPY Longevity Talent Lounge. Photo Credit: Lauren Goldenberg.
In keeping with GBK’s strong tradition of giving back, several nonprofit organizations were present at the lounge to educate guests and raise awareness for their causes. These included the Luskin Orthopedic Institute for Children, which provides expert pediatric orthopedic care regardless of financial need; the Foundation for a Drug-Free World, the largest independent nonprofit drug education program globally; and Food on Foot, a nonprofit dedicated to offering meals, clothing, life skills training, employment, and housing support to low-income residents of Los Angeles. Philanthropy remains a core value for GBK Brand Bar CEO, Gavin Keilly, who has helped raise over $10 million for various charities through his lounges.
GBK Brand Bar is a luxury lifestyle gifting and special events company specializing in entertainment marketing integration. Founded in 2002 by Gavin Keilly, GBK is widely recognized in the entertainment industry for adding a distinctive touch to the luxury lounge experience. The company offers clients a full range of marketing services tailored to elevate brand presence and engagement. For more information about Gavin Keilly or GBK, please visit www.gbkbrandbar.com.
