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EntertainmentEventsEventsFashion & BeautyLifestyleThe Latest

Backstage at LUAR: Sonny Molina Brings the Hair Heat with TRESemmé for NYFW S/S 2026

by Talya Bendel September 19, 2025
written by Talya Bendel

 Backstage at LUAR: Sonny Molina Brings the Hair Heat with TRESemmé for NYFW S/S 2026

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September 19, 2025 0 comments
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EntertainmentEventsEventsFashion & BeautyLifestyleThe Latest

TRESemmé Presents NYLON Nights: The Exclusive Annual NYFW SS26 Celebration

by Savannah Hanoum September 18, 2025
written by Savannah Hanoum

Nylon’s September issue cover star Ice Spice turned heads upon her arrival at the coveted music-fused soiree.  

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September 18, 2025 0 comments
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EventsFashion & BeautyLifestyleThe Latest

On the Scene: Backstage at Cynthia Rowley NYFW FW’25 with Justine Marjan for TRESemmé

by Briana Boateng September 16, 2025
written by Briana Boateng

Behind the scenes, as models get ready for the Cynthia Rowley NYFW 2025 show, Justine Marjan is leading the hair looks using TRESemmé’s A-List collection.

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September 16, 2025 0 comments
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Fashion & BeautyLifestyle

Q&A: Celebrity Stylist Mustafa Yanaz Talks Ulla Johnson NYFW FW’25 And TRESemmé’s A-List Collection

by Danielle Biondi February 13, 2025
written by Danielle Biondi

On Feb. 9, Ulla Johnson debuted her Fall/Winter 2025/2026 collection at New York Fashion Week, featuring runway hairstyles by celebrity stylist Mustafa Yanaz.

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February 13, 2025 0 comments
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Fashion & BeautyLifestyleThe Latest

Le Contoured Bob: She Means Business

by Sam Hysa October 15, 2024
written by Sam Hysa

The bob hairstyle, throughout its decades of iterations on our screens, runways, and sidewalks, persists as both a contemporary and a classic.

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October 15, 2024 0 comments
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Fashion & BeautyLifestyleThe Latest

How-To: Luar NYFW SS’25 Show x Evanie Frausto for TRESemmé

by Sam Hysa October 15, 2024
written by Sam Hysa

Between frantic schedules and sore feet, NYFW attendees can easily settle into fashion week fatigue by its final days.

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October 15, 2024 0 comments
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Fashion & BeautyLifestyleThe Latest

Channeling 70s Summer Ease: Behind Jonathan Simkhai’s Romantic S/S 25 ‘Tousled Tresses

by Sam Hysa October 15, 2024
written by Sam Hysa

Technically, Jonathan Simkhai’s S/S 25 looks debuted last month, during September’s NYFW.

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October 15, 2024 0 comments
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Fashion & BeautyLifestyleThe Latest

TREsemmé Backstage Hairstyling for Siriano and AREA

by Winnie Ren September 8, 2024
written by Winnie Ren

Your new favorite TREsemme hairstyles to get that Runway model look at home.

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September 8, 2024 0 comments
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EventsFashion & Beauty

NYFW Hosted A 5 Day Pop Up for Fashion Lovers

by Branda Ayo February 14, 2024
written by Branda Ayo

To celebrate the start of a new fashion week in New York,  NYFW Backstage launched its 5-day pop-up for fashion enthusiasts. The multi-day event ran from Friday, February 9 – Tuesday, February 13 at 21 Greene Street with tickets available to the public and doors opening at 11 am daily. 

At the helm of this immersive experience is Creative Director Ethan Tobman, whose artistic vision has illuminated stages around the world, including Taylor Swift’s iconic Eras Tour. With Tobman’s guidance, NYFW Backstage became more than just a showcase of fashion; but rather a canvas for storytelling. Guest had the opportunity to hear from top designers like 3.1 Phillip Lim, Eckhaus Latta, Jason Wu, and Sergio Hudson as they shared insights into their collections and creative processes. 

 

Some of the immersive activations included:

TRESemmé Style Studios

TRESemme’s expert stylists pampered guests at the DIY station with free touch-ups and styling appointments

Front Row Livestreams

This activation allowed guests to witness the excitement of designer shows live on a big screen. They got to see the latest trends and designs fresh from the runway.

IMG Models Photo Studio

IMG Models Photo Studio offered a chance for guests to have professional photos taken and leave with three images to kickstart their modeling portfolios.

The Anatomy of a Look

The Anatomy of a Look provided insights into the creative process behind runway-ready outfits. Guests explored sketches, fabric swatches, and more, gaining a deeper understanding of how fashion comes to life on the catwalk.

February 14, 2024 0 comments
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Fashion & BeautyLifestyleThe Latest

On The Scene: Backstage At The Blonds NYFW FW’24 Show x Lacy Redway for TRESemmé

by Briana Boateng February 14, 2024
written by Briana Boateng

We’ve got backstage access at The Blonds’ hair and makeup space, gearing up for their NYFW FW’24 Fashion Show with Celebrity Hairstylist Lacy Redway, sponsored by TRESemmé.

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February 14, 2024 0 comments
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