Little Dume, the four-piece band from Malibu California and responsible for hit songs “Dangerous Man”, “Curious”, “Waking Up”, “Halo”, have partnered with Global Citizen and their #VaxBecause campaign. Little Dume’s exclusive single “Human” will be featured in Global Citizen’s social media campaign, like the Augmented Reality (AR) filter on Instagram for #VaxBecause. The campaign focuses on inspiring action to eliminate global COVID-19 vaccine distribution inequity and to raise general awareness about the vaccine. As Little Dume supports numerous charities dealing with human rights/equality, mental health issues, and climate change, they have been big fans of Global Citizen and their message of global equity. “We are honored to release our new track in cooperation with Global Citizen who we’ve been huge fans of for years,” said vocalist Frank, “Our song was heavily influenced by their important work and message of equity. Every human is equal and deserves access to the vaccine.” Hugh Evans, CEO of Global Citizen, said, “Overcoming vaccine hesitancy is a critical part of ending the pandemic and we are grateful for the support Little Dume is giving to the #VaxBecause campaign to encourage everyone to get vaccinated as soon as it’s available to them. The message in ‘Human’ is centered on the fact that we are all connected. If we are to overcome this virus, we will need to work together to ensure vaccines are available to everyone, everywhere.”
The campaign also supports “VAX LIVE: A CONCERT TO REUNITE THE WORLD”. The concert, with an audience comprised of frontline healthcare and essential workers, will air on May 8th on ABC, CBS, FOX, YouTube, and iHeartMedia from the SoFi Stadium in California. Hosted by Selena Gomez, the features showcase performances from many artists including Jennifer Lopez, Eddie Vedder, Foo Fighters, J Balvin, and H.E.R. The concert will also have appearances by President Biden, First Lady Dr. Biden, Vice President Harris, Ben Affleck, Chrissy Teigen, Sean Penn, as well as a global message from Prince Harry and Meghan, The Duke and Duchess of Sussex.
We got a chance to talk with Little Dume about their partnership with Global Citizen, check it out!
The Knockturnal: How does it feel to be a part of the VAX LIVE social media campaign?
Little Dume: It’s truly an honor. We are grateful to be a part of such a noble movement to help reunite the world.
The Knockturnal: Can you talk about your partnership with Global Citizen and what it has meant to you?
Little Dume: It means more than we can put in words. It’s much bigger than us or any individual. It has given us a chance to use our music and platform for a good cause.
The Knockturnal: How does it feel to have your song, “Human”, used for the #VaxBecause AR filter on Instagram?
Little Dume: It’s exciting! It’s amazing every time we see someone using it with our music as the backdrop.
The Knockturnal: With this being one of the first large live music performances since the start of the pandemic, what are you most excited about the VAX LIVE event?
Little Dume: We’re so excited about live music coming back! We hope that VAX LIVE will be the spark and turning point for a return to normalcy. We’re eager to perform and see shows!
The Knockturnal: What are your goals with Global Citizen for 2021 and beyond?
Little Dume: Our goal is to eradicate vaccine inequity, defeat poverty, and defend the planet. We want to write songs for the whole world to hear and remember that we are one
The Knockturnal: What other charities and organizations are you partnered with and what are you working on next?
Little Dume: We are committed to continue supporting charities that help make the world better for everyone. We’re working on a ton of new music, planning some new releases, and live shows!
Check out the VAX Live event tomorrow, May 8th, on ABC, CBS, FOX, YouTube, and iHeartMedia!
Check out Little Dume’s new single “Human” below!