G-SHOCK marked its 40th anniversary with a special celebration at The Manhattan Center in New York City, featuring an exclusive performance by J Balvin.
G-SHOCK has a reputation for producing high-quality watches that are known for their durability and long-term usability. Over the years, their watches have proven to be reliable, making them a popular choice among consumers who value quality and longevity. A press conference was held to celebrate this amazing milestone. Representatives from the media, influencers, and key industry figures all gathered together to commemorate this special moment. The event consisted a diverse range of speakers, including the moderator Louie Vito, the Father of G-SHOCK Kikuo Ibe, and G-SHOCK’s leadership team consisting of Tomoo Kato, Chairman & CEO of Casio America Inc., Shigenori Itoh, Senior General Manager, Global Marketing HQ, Mike Princiotto, Senior Marketing manager of the Timepiece division, Casio America Inc., Dean Holmes, General Manager Timepiece Division, Casio America Inc. There were also other esteemed guests, such as the 40 Years of G-SHOCK Author Ariel Adams and Oneness Boutique Founder Joe Staley. During the event, Mr. Ibe, the creator of G-SHOCK, delivered an inspiring keynote address where he shared the origins of the brand and its unwavering pursuit of toughness and innovation.
Following the press conference, G-SHOCK enthusiasts, fans, and friends of the brand including Ja Rule, Jojo Simmons, Alexandra Richards, Luis and Cemi Guzman, Valentina Ferrer, and more, enjoyed an amazing concert by J Balvin. J Balvin is a global music sensation known for his lively performances and unique style. The entire night was dedicated to highlighting the brand’s tireless efforts and dedication to creating a widely known product. Its commitment to toughness and innovation over the past four decades has made it a true icon in both the fashion and technology industries.
Check out G-SHOCK’s website for updates on prodcuts and new releases.
