Sir Richard Branson held a grand opening ceremony at the Élia Beach Club on Thursday, June 10th. Their first beach club day party will begin on Friday, June 11. Among the VIP guests in attendance are Flo Rida, AnnaLynne McCord, Rachel McCord, Audrina Patridge, Marta Pozzan, Beau Casper Smart, Emily Sears, Laura Sellar, and many more. They enjoyed the poolside cabanas and Mediterranean-style atmosphere, as well as DJ sets and musical performances by Sam Blacky and Sofi Tukker.
Sir Richard Branson kicked off the opening ceremony with a pop of champagne alongside the venue’s managing partners Mio Danilovic, Jason “JROC” Craig, and Michael Fuller. The Élia Beach Club attendees stayed hydrated with Caliwater cactus water and enjoyed Everbowl superfood bowls, fresh tapped coconuts, poolside massages, and cryotherapy facials by Artha Wellness Sancturary.
Élia Beach Club is the first venue of the joint partnership from Mio Nailovic, Jason “JROC” Craig, Michael Fuller, and JC Hospitality at Virgin Hotels Las Vegas. Designed by Francois Frossard and curated by the partners, it exudes inspiration from Mykonos, Greece through its ambiance, furnishings, and aesthetics. The partner’s vision was brought to life by Frossard through the venue’s details, color palette, and decor. From the wood-framed and draped fabric cabana design to the jute woven pufs, and stonework accents, the global design influences offer a photographic backdrop at every turn, setting the Élia Beach Club apart from the typical pool atmospheres.
The musical style of DJs and notable guest performers will incorporate tropical houses, world houses, and deep houses, focusing on a mindset of escape, dancing, and good vibes filling the atmosphere of the venue. The stage is beautifully designed with a straw-thatched roof which creates a desirable and attractive focal point to the venue that creates a luring and cohesive desire to be a part of the experience it exudes. The floorplan of the venue allows for all guests to feel integrated into the vibe of the performance, as well as patrons that choose to stay at pool level. Every guests, whether pool level or at a VIP cabana, will be offered an immersive, accessible, and welcoming experience, unlike any other Vegas pool and nightlife offering.
Élia Beach Club is open Thursday – Sunday from 11:00 a.m. – 6:00 pm.
Visit EliaBeachLV.com for more info and to book table reservations.
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