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Nishat Baig

PATRÓN Partners With Grammy Awards for Grammy House’s Golden Hour

by Nishat Baig February 6, 2026

written by Nishat Baig

Last week we attended Golden Hour as part of the Grammy Awards’ Grammy House programming at Rolling Greens in Downtown Los Angeles. This year Grammy House expanded to 4 days of panels and performances aiming to highlight various achievements throughout the Recording Academy. Through immersive experiences, interactive installations and digital storytelling, the cultural hub will serve to honor today’s dynamic musical landscape, foster innovation, and cultivate meaningful connections between Recording Academy Members, artists, fans, and the broader music community. 2026 also marks PATRÓN’s first year as the Official Tequila Partner of the GRAMMY Awards which included exclusive activations like Grammy House, offering a glimpse into to how PATRÓN shows up during music’s biggest week.

Presented by AFEELA, in partnership with Amazon Music and Gold House, Golden Hour was an afternoon amplifying the Gold Music Alliance and celebrating the incredible cultural milestones achieved by AAPI+ music creators. The event featured performances by ARKAI, Stephanie Poetri, and MICO as well as immersive brand activations from PATRÓN , Vaseline, Redken and AFEELA. Golden Hour was an amazing display of how the Recording Academy is actively making an effort to uplift and spotlight its growing AAPI+ community. PATRÓN had multiple stations offering their signature liquor and custom cocktails as well plastic miniature versions of their classic bottle so guests could take home a memento from the party. Vaseline offered free full size bottles of lotion, Redken gave away mini samples of a new hair repair mask and featured a photo-booth and AFEELA gave away free tote bags.

February 6, 2026 0 comments

Ty Dolla $ign & Friends Host The EZMNY JammJam Presented By Amazon Music & Jammcard

by Nishat Baig February 6, 2026

written by Nishat Baig

Last week Ty Dolla $ign & friends hosted the first annual EZMNY JAMMJAM presented by Amazon Music & JammCard at WePlay Studios in Inglewood, California. The night was a fun and innovative way to celebrate the grammy nominations for EZMNY Records as well as The Jammcard community. Ty Dolla $ign was celebrating a total of 11 Grammy nominations this year including: 1 for himself for Best Melodic Rap Performance for “Wholeheartedly” with J.I.D and 6LACK, 6 nominations for EZMNY’s Leon Thomas and 4 nominations for EZMNY’s Bizzy Crook. In case you missed it, the evening was livestreamed via Prime Video & Twitch and is still currently available for viewing. The performance was held in an intimate setting bringing together artists, creators and industry tastemakers all under one roof for one of the most legendary jam sessions in history.

The EZMNY JAMMJAM featured Ty’s signature line of champagne Le Bon Argent as well as a custom drink menu featuring Milagro Tequila and Monkey Shoulder Whisky with cocktails named after TY and his EZMNY artists’ hit records like the “Don’t Kill The Party,” “EZMNY” and “MUTT-INI.” There was an exclusive VIP area for close friends, executives and special guests, while floor seats provided an up-close look at the performances. Nearly every musician from drummers to pianists to saxophone players were grammy nominated like drummer Nate Smith and sax player / producer Terrace Martin. The most awe-inspiring aspect of the star-studded event was it featured performances from legends over the last 20 years to present day. Notable performances included Rapsody, Lalah Hathaway, AJ McLean, Jojo, T.I., Wale, Black Eyed Peas, Jordan Adetunji, Kalan fr.fr, Destin Conrad, Ne-Yo, Bizzy Crook, Leon Thomas, Eboni Riley, IDK and many more. Ty’s father Tyrone Griffin Sr. even did a set with his former band Lakeside, which Ty joined in creating a beautiful moment of celebration and community across generations.

(Photos via EZMNY Records IG / PC: Rodji Munoz for Jammcard)

February 6, 2026 0 comments

Events Music

Amazon Music ’26 Lot Party Was The Highlight of Grammy Week

by Nishat Baig February 6, 2026

written by Nishat Baig

Last week we attended one of the most prolific annual events during Grammy week, Amazon Music’s 2026 Lot Party. The event took place at the iconic Culver Studios and brought together artists, creators, executives, media and tastemakers across the music industry. KittyCa$H and Más Tiempo (Skepta) were on the ones and twos and the night even included special performances by both Ne-Yo and Akon! Ne-Yo performed classics like “Miss Independent” while Akon had guests going crazy with “I Wanna Love You.” The two also performed their collaborative hit with David Guetta, “Play Hard.” This performance came the same day the two announced their Night’s Like This Global 2026 Tour. Not only did fans get a sneak peak into their upcoming tour, but Skepta also shared an exclusive, previewing his upcoming unreleased record with Nigerian artist Asake called “Aloe Vera,” from his upcoming album Fork & Knife.

Throughout the night Amazon Music had a multitude of stations and activations set up for attendees to take home mementos. There was a merch customization station, Grammy Week prep goodies like mints & lip balm and several photo boots allowing guests to take print and digital pics as well as videos! Lite bites and complimentary cocktails with sensory add-ons were available like infused bubbles, dry ice and flames. Amazon Music also opened their Studio 126 doors and allowed guests to tour the premises and understand what all they offer like listening lounges, screening rooms and a giftshop. Studio 126 offered gameplay demos of Courtroom Chaos—the Snoop Dogg–driven, voice-controlled party game from Amazon Games Studios and an exclusive preview of Paul McCartney’s upcoming Man on the Run documentary and the merch showroom featured exclusive tour drops.

There were many special guests in attendance including MoneyBagg Yo, Shaboozey, Tinashe, Benson Boone, HUNTR/X (EJAE, Audrey Nuna, and Rei Ami), Jhené Aiko, Tiffany Haddish, Chase Hudson and more.

Audrey Nuna, Ejae, Rei Ami

Tiffany Haddish

Shaboozey

Skepta and Kitty Ca$h

Skepta

(Photos via Getty for Amazon Music / PC: Phillip Faraone & Jennifer Johnson)

February 6, 2026 0 comments

Events Music The Latest

Magnum Ice Cream Brings Iconic Spray Bar Experience to Spotify’s Best New Artist 2026 Party

by Nishat Baig February 2, 2026

written by Nishat Baig

On Thursday we had the pleasure of attending Spotify’s annual Best New Artist Party at The Lot at Formosa in Los Angeles. This annual celebration spotlights the 8 artists nominated for The Grammy Awards’ Best New Artist category. The night was filled with amazing musical performances by this year’s nominees, complimentary cocktails, multiple photo booths and delicious food, but the highlight was by far the innovative Spray Bar courtesy of Magnum Ice Cream.

We caught up with the Magnum Ice Cream team to shed some light on this engaging activation, “Magnum Ice Cream is bringing indulgence to the spotlight with an exclusive spray bar experience at Spotify’s iconic Best New Artist 2026 Party. At one of the music industry’s most high-profile events, guests have the opportunity to personalize their own Magnum Ice Cream Bars with the name of their BNA nominee pick. The interactive activation allows attendees to treat themselves to a moment of luxury and creativity, perfectly complementing the celebration of emerging musical talent. Magnum continues to celebrate self-expression and enjoyment, making every experience a little more memorable.”

Not only did guests enjoy customizing these sweet treats, it provided a nice cool down in between the high-energy performances. Additionally there were a plethora of food stations including mini pizzas, tacos, burgers and limitless drinks. Hilton had an entire suite dedicated to their partnership with Spotify including complimentary key cards, a photo booth, custom cocktails and lite bites.

The performances kicked off with Grammy-Award winning Leon Thomas, up for 6 nominations this year. The audience went crazy for his live version of “Mutt,” followed by a stunning performance by Lola Young and an amazing set by The Marias. Lola Young’s emotional live performance of “Sad Sob Story” was everything and more. Alex Warren, Katseye and Sombr did not disappoint. Katseye slayed with their impeccable choreography and high-energy dance moves for hits like “Gnarly”. Addison Rae turned up the heat with her back-up dancers and performed breakout hit “Diet Pepsi.” Olivia Dean closed out the night and sang her viral record “So Easy (To Fall In Love)” leaving guests wanting more.

In addition to the stellar performances there were many special guests in attendance including PinkPantheress, Shaboozey, Kaytranada, Diplo, Zara Larsson, Larray, Murda Beatz and many more.

February 2, 2026 0 comments

Lifestyle

IKEA OPEN HOUSE MIAMI

by Nishat Baig December 12, 2025

written by Nishat Baig

Last week IKEA hosted their OPEN HOUSE during Miami Art Week to unveil their upcoming GREJSIMOJS collection available for purchase in February 2026. The upcoming collection features fun textures, funky designs, and bright colors. This bold and loud series was designed with playfulness in mind, which was brought to life in Miami. IKEA OPEN HOUSE featured a fun claw machine photo booth, a light room photo booth, a fun and innovative Pink Rebel pool filled with pink and white cushions and lifesavers, a live DJ set and complimentary drinks and lite bites like Swedish meatballs. There was an emphasis on texture, color and whimsy that made the night even more enjoyable. Not only that, guests got to enjoy an up close and personal look at the upcoming collection while having fun. From mirrors to mugs to giraffe lamps, this is by far one of the most imaginative and creative collections IKEA has ever dropped that allows consumers to embrace their inner child! In addition to the wonderful night, guests got to take home pink furry IKEA goodie bags filled with exclusive presents from IKEA and a cute little reminder that the collection will be available soon!

Photo Credit: BFA for IKEA

December 12, 2025 0 comments

Events The Latest

Instagram Partners With Slawn to Bring Canvas House To Life

by Nishat Baig December 12, 2025

written by Nishat Baig

Last week Instagram partnered with talented creative Slawn to bring the immersive Canvas House installation to life during Miami Art Week. Slawn and Instagram invited guests to become a collaborative part of this amazing activation allowing guests to pick up a mask, some gloves, a can of spray paint and let loose on the white plastered walls in Canvas House. While Slawn tagged the outside of the house, guests expressed themselves inside in an installation that embodied Instagram’s platform through Slawn’s medium. This event also marked a first for the talented artist who had never done an entire house before. Unlike most of the other festivities during Art Basel, Canvas House gave each guest the ability to become part of the artwork leading to an unforgettable night. Special guests included Mia Khalifa, Pepe Garcia, Maurice Kamara and more! The evening also featured an open bar and live DJ set providing vibes throughout the night. Canvas House was also a gathering of tastemakers and art lovers from music, fashion and culture coming together under on roof to create something together. In recent years Art Basel has become more famous for its parties than anything else, but this experience was unlike any other during Miami Art Week in that it brought the focus back to art.

Photo Credits: BFA/Joe Schildhorn for Instagram

Pepe Garcia, Slawn

Slawn

Slawn

Pepe Garcia

Slawn

Slawn, Maurice Kamara

December 12, 2025 0 comments

Events The Latest

Offset, Khalid, Pi’erre Bourne & More Attend Apple Music’s The Replay Gallery Preview & Party During Miami Art Week

by Nishat Baig December 11, 2025

written by Nishat Baig

Last week Apple Music in partnership with Highsnobiety hosted an exclusive press preview and party to celebrate the opening night of Apple Music’s The Replay Gallery at Superblue for Miami Art Week. The star-studded event was the perfect combination of music, tech, art, culture and fashion. Special guests included Offset, Khalid, Pi’erre Bourne, Julez Smith, Salem Mitchell, Kitty Ca$h, Devon Turnbull, Odeal, Selah Marley, Jay Guapo and more. The space showcased an immersive exhibition inspired by Apple Music Replay 2025, exploring the year in music through contemporary art. This one-day-only exhibit presented visual interpretations from leading contemporary artists that echo the culture, emotion, and creativity that defined 2025. Featured artists included Angel Otero, Calida Rawles, Devon Turnbull, Gabriel Moses, Henry Taylor, Jeremy Deller, Sara Sadik, and Tommy Malekoff and their work explored themes of how music intersects with visual art, geography, identity, and youth culture. Not only did guests get to reflect on how music and art has impacted them over the course of the last year, they got to enjoy complimentary cocktails, an open bar, lite bites like burgers and fries and enjoy a live DJ set by Apple Music Radio Host Tim Sweeney. This amazing space allowed tastemakers from music, art and tech to come together and highlighted how we’re more alike than we are different, especially when it comes to our favorite musical and visual artists.

Photo Credits: Olympia Shannon, Calida Rawles, Apple Music

December 11, 2025 0 comments

Events The Latest

A$AP Ferg, Fabolous, Bryson Dechambeau, & More Attend DJ Khaled’s 3rd Annual Golf Classic

by Nishat Baig December 10, 2025

written by Nishat Baig

Last Thursday music and sports industry legends gathered to take part in DJ Khaled x We The Best Foundation’s 3rd annual Golf Classic at Miami Beach Golf Club. This celebrity golf tournament raised tens of thousands of dollars for local Miami based charities and even gave local high schoolers a chance to watch the action. Special guests included A$AP Ferg, Fabolous, Bryson Dechambeau, Jeezy, Jadakiss, Fat Joe, Omarion, Ben Da Don, Jay Cinco, Pretty Vee, Angie Martinez and more. The day started bright an early and featured a plethora of food and beverages along the way. From a breakfast buffet in the morning to coconut water in real coconuts, an entire Raising Canes tent to Trill Burgers, Khaled ensured his guests were fueled up for the competition.

Before the tournament began Michael Eaves introduced Khaled on stage and shed light on the amazing giveback work Khaled has been doing for the local community. Khaled even presented $20,000 and $30,000 checks to other non-profits on behalf of We The Best Foundation. After this heartfelt moment, Grammy-award-winning saxophonist Mike Phillips graced the stage and kicked things off with a performance. After an exciting golf filled day Khaled invited guests to enjoy another amazing spread of food and lite bites followed by a closing ceremony where the tournament winners were announced. Khaled’s beautiful wife and children joined him on stage as he thanked everyone for participating in another successful year of his annual Golf Classic. Check out our full recap on Instagram.