The Knockturnal
  • Home
  • Entertainment
  • Music
  • Lifestyle
  • News
  • Videos
  • Covers
  • Merch
Fashion & BeautyFeaturedLifestyleThe Latest

If You Love Clean Beauty, Alaffia Should Be On Your Radar

by Olympia Dalley March 7, 2021
by Olympia Dalley March 7, 2021 0 comments
1.9K

I’ve recently had the opportunity to try out some products from the award-winning skin and hair care brand Alaffia. I’m always excited to try new beauty products but get even more excited when I find some that I fall in love with.

Alaffia is an incredible brand that I can only wish I had come across years ago. Finding affordable, clean beauty products with a cause can be difficult, so learning that a brand like Alaffia is out there is exciting.  Founded by Olowo-n’djo Tchala in 2003, Alaffia has been making its way into the mainstream beauty world where it belongs. Olowo-n’djo inspiration for creating Alaffia was the love for his home, Togo, West Africa. Alaffia uses ethically sourced ingredients like unrefined shea butter, virgin coconut oil, and African black soap to create products using traditional African recipes to make incredible products.

Of all the Alaffia products I was fortunate to try, my favorite so far is Whipped Shea Butter & Coconut Oil with a Lavender scent. 

I have very dry skin, and it tends to get dryer in colder weather, so anything that claims it’s hydrating is worth a try. Not only was this product hydrating, but it leaves my skin feeling very soft and smooth without a sticky feeling. After loving the way, the Whipped Shea Butter felt on my skin, I threw the Coconut Reishi Vanilla Hand & Body Cream in my bag and can not have a good day without using it.

I’ve tried many hand creams, especially recently with my skin drying out from constantly using hand sanitizer, and this one really keeps my hands super soft without feeling greasy.

Another one of my favorites is the Coconut Reishi Rose Toning Mist. I love a good toner, and toning the skin is an essential step in any good skincare routine. Of the three toners, Alaffia has to offer; this one works the best for my skin.

I’m so eager to keep using and trying my Alaffia products, and I’m so happy I learned about this brand. Not only is Alaffia an effective clean beauty brand, but they also give back to disadvantaged communities in Togo, West Africa. The brand is dedicated to empowering the people in the communities that grow and source their ingredients. Alaffia is certified by ECOCERT and Fair For Life for consistently demonstrating fair trade practices. With most of Alaffia’s product having a primary base of coconut or shea, it’s important that the communities in the countries these ingredients are being sourced from aren’t being taken advantage of. These certifications let’s us, the consumer, know that Alaffia is committed to fair trade practices.

To learn more about this incredible brand and try these awesome products, check out their website or Instagram.

affordable beautyAfrican beauty brandafrican black soapAlaffiaBeautyBlack-owned BeautyBlackownedclean beautycoconut oilshea butterTargetstyleWhipped Shea Butterwhole foods
0 comments 0 FacebookTwitterPinterestEmail
Olympia Dalley

previous post
Exclusive: Selina Lo Discusses Hulu’s ‘Boss Level’ [Video]
next post
Exclusive: Jocko Sims Talks ‘New Amsterdam’ Season 3 Surprise Return [VIDEO]

Related Posts

The Purrfect Match: Jinx Launches Cat Food in...

February 22, 2026

Setting Intentions at the Algonquin: Tarot, History, and...

February 22, 2026

We Checked Into Lagavulin’s Suite Peat at The...

February 22, 2026

The Internet Loved It First. Now Everyone Gets...

February 22, 2026

TiraCooks Brings Bold Color and Style to Philly...

February 22, 2026

Café Maud, a Chic All-Day Eatery, is the...

February 22, 2026

Inside Syndicate11’s Intimate NYFW Event Supporting The Supermodel...

February 22, 2026

At NYFW, Evan Hirsch Transforms Secondhand Into High...

February 21, 2026

Malan Breton’s “Song of the Winter Siren” FW2026...

February 20, 2026

On The Scene: Snowed In or Sun-Soaked A...

February 20, 2026

Digital Cover No. 19

The Knockturnal Merch

Follow Us On The Gram

theknockturnal

Lifestyle. Music. Entertainment.
Info@theknockturnal.com
New Cover Out Now ⬇️

Tony the Tiger just got a flow upgrade. 🐯✨ @jidsv Tony the Tiger just got a flow upgrade. 🐯✨ @jidsv reimagining the frostedflakes jingle is the collab I didn’t know I needed.

🔗: https://theknockturnal.com/j-i-d-and-kelloggs-frosted-flakes-collaborate-to-reimagine-hey-tony-jingle/

✍️: Shruthe Yoagen

-
#Kellogs #JID #FrostedFlakes #TonytheTiger #Music
Another fabulous presentation by @aliceandolivia! Another fabulous presentation by @aliceandolivia! #nyfw @staceybendet
Backstage with @aliceandolivia and @sally_hansen d Backstage with @aliceandolivia and @sally_hansen designed by @misspopnails
Creativity as Power: J Bolin turned style into sys Creativity as Power: J Bolin turned style into system. Watch the full story of how fashion becomes infrastructure. 

Presented by Spectrum.

#webuiltthis #behindthebuild #blackbusiness #fashion #jbolin
Leadership as Impact: Romello and M.E. aren’t just Leadership as Impact: Romello and M.E. aren’t just running a business— they’re building a movement. Full interview on our site. 

Presented by Spectrum.

#webuiltthis #behindthebuild 
#blackbusiness #leadership #spectrum
@postmalone kicked off Super Bowl LX weekend in Sa @postmalone kicked off Super Bowl LX weekend in San Francisco with a Bud Light–backed concert 🎤🍺 Joined by special guests @tpain, @quavohuncho, and Dave Stamey, the high-energy set set the tone for the celebrations leading up to the big game 🏈✨

🔗: https://theknockturnal.com/bud-lights-post-malone-buddies-concert-rocked-super-bowl-lx/

✍️: Paul Chi

-
#SuperBowlLX #SuperBowl #PostMalone #BudLight
Shaquille O’Neal’s Fun House made its Bay Area deb Shaquille O’Neal’s Fun House made its Bay Area debut with non-stop energy, celebrity cameos, and festival-style thrills that rewrote the rulebook on Game Week parties. ⭐🎪

🔗: https://theknockturnal.com/big-energy-bigger-beats-shaqs-fun-house-takes-over-san-francisco/

✍️: Serena Khahera

-
#Shaq #ShaqsFunHouse #SF #BayArea #LiveEvent
Electric racing hits different⚡️ We spent the week Electric racing hits different⚡️
We spent the weekend in Miami with @jaguarracing for Formula E — from the garage to the grid to the podium. Follow our full recap from behind the scenes to race day, now live on Knockturnal!
Dominoes, dark rum, and deep roasts 🁢🥃☕️ @jimmybut Dominoes, dark rum, and deep roasts 🁢🥃☕️ @jimmybutler brought the Rum Room West to San Francisco with @bacardi and @bigfacecoffee, blending Caribbean rhythm 🌴, Bay Area energy 🌉, and a fan-favorite cocktail 🍹 into a culture-forward takeover that felt equal parts ritual and celebration ✨

🔗: https://theknockturnal.com/dominoes-dark-rum-and-deep-roasts-jimmy-butler-and-bacardi-took-the-rum-room-west/

✍️: Serena Khahera

-
#RumRoomWest #JimmyButler #BACARDI #BIGFACECoffee
K pop superstars @twicetagram ✨ brought the ‘THIS K pop superstars @twicetagram ✨ brought the ‘THIS IS FOR’ World Tour to Los Angeles, taking over the @thekiaforum for four unforgettable nights filled with powerhouse performances and fan favorite hits. 🎶

🔗: https://theknockturnal.com/twice-this-is-for/

✍️: Emma Salehi

-
#TWICE #THISISFORTour #Once #KPop #KiaForum
Step into the world of What She Said at the W Hobo Step into the world of What She Said at the W Hoboken, Modern Day Wife’s official NYFW-aligned experience, set against the breathtaking backdrop of the New York City skyline on February 15. ✨
This signature soirée brings together the very best of Modern Day Wife—an immersive evening featuring a premiere fashion show, luxury pop-ups, brand activations, beauty experiences, influencer lounges, glam touchpoints, and unforgettable social moments.
As the #1 networking event in the U.S. and Canada, the night unites trailblazers, creators, entrepreneurs, and modern women in every season of life through our core pillars of beauty, fashion, wellness, and business.
🔗 RSVP here:
https://docs.google.com/forms/d/e/1FAIpQLSc1DEJJxQQIwUciqxQLVSiOSlS_Yr-i3lBZOZL2znao_fzXCA/viewform
📝 Important: When prompted with “Who referred you?”, please enter Knock. 

-
#Invite #RSVP #Event #WHoboken
Celebrating queer cinema and community at the thir Celebrating queer cinema and community at the third annual “Cheers, Queers” event during the Sundance Film Festival (@sundanceorg). The gathering highlighted meaningful conversations, creative connection, and continued support for LGBTQ+ voices both on screen and behind the scenes.

🔗: https://theknockturnal.com/sundance-cheers-queers/

✍️: Danielle Biondi

-
#CheersQueers #SundanceFilmFestival #LGBTQCinema #QueerVoices #QueerStorytelling
Are we wrong??? 👀 @twicetagram #TWICE #트와이스 #THIS Are we wrong??? 👀

@twicetagram #TWICE #트와이스 #THISISFOR #TWICE_THISISFOR_WORLD_TOUR
#TWICE_THISISFOR_WORLD_TOUR_IN_LOSANGELES
‘MEEEEEE’ by @nayeonyny at ‘THIS IS FOR’ Night 3! ‘MEEEEEE’ by @nayeonyny at ‘THIS IS FOR’ Night 3! 💙

@twicetagram #TWICE #트와이스 #THISISFOR #TWICE_THISISFOR_WORLD_TOUR
#TWICE_THISISFOR_WORLD_TOUR_IN_LOSANGELES
This Lunar New Year, @donjuliotequila 1942 is hors This Lunar New Year, @donjuliotequila 1942 is horsing around in style with Siegelman Stable! 🧧🐎🥃 

🔗: https://theknockturnal.com/don-julio-x-siegelman-stable-year-of-the-horse-capsule-launch-in-nyc/

✍️: Briana Boateng

-
#YearOfTheHorse #LunarNewYear #DonJulio #RossButler
From the carpet to the screen. The cast of Mercy s From the carpet to the screen. The cast of Mercy shines at the New York premiere. ✨

🔗: https://theknockturnal.com/mercy-film-premiere/

✍️: Danielle Biondi

-
#Mercy #MercyMovie #NYPremire #ChrisPratt #FilmMedia
The 2026 Astra Film Awards recognized the year’s m The 2026 Astra Film Awards recognized the year’s most talked-about films and performances, marked by notable wins and moments that resonated beyond the stage. 

🔗: https://theknockturnal.com/inside-the-2026-astra-film-awards-big-wins-bigger-speeches-and-the-biggest-stars/

✍️: Lauren Goldenberg

-
#AstraFilmAwards #AstraAwards #AwardsSeason #FilmAwards  #FilmIndustry
Not everything needs resolution. @Yvesntual talks Not everything needs resolution.
@Yvesntual talks embracing emotional distortion and clarity through chaos on Soft Error. 🎧🎶

🔗: https://theknockturnal.com/yves/

✍️: Emma Salehi

-
#YVES #SoftErrorX #KPopInterview #MusicInterview #Kpop
During an @a24 screening of ‘Marty Supreme’ (@mart During an @a24 screening of ‘Marty Supreme’ (@martysupreme) at @cinepolisusa, Tyler, The Creator (@feliciathegoat) appeared to greet attendees and acknowledge Inglewood, the community where he was raised. 🧡

Read our full review of the film. 🏓

🔗: https://theknockturnal.com/marty-supreme-a-review-of-ambition-ping-pong-and-dreaming-big/

✍️: Ashley Lopez 

-
#A24 #MartySupreme #TylerTheCreator #A24Films #TylerOkonma
At @festival_marrakech, cinema became a mirror for At @festival_marrakech, cinema became a mirror for the future.
@jennaortega and @anyataylorjoy joined Bong Joon Ho and Celine Song to discuss AI, storytelling, and what it means to stay human.
 
🔗: https://theknockturnal.com/jenna-ortega-anya-taylor-joy-bog-joon-ho-and-celine-song-on-how-to-save-humanity-with-film/

✍️: Dano Nissen 

-
#MarrakechFilmFestival #MIFF #InternationalCinema #FilmFestival #WorldCinema
Follow on Instagram

About The Site

We are a collective of creative tastemakers made up of fashion, music and entertainment industry insiders. It’s all about access. You want it. We have it.

Terms Of Use

Privacy Policy

Meet The Team

CONTACT US

For general inquiries and more info on The Knockturnal, please contact our staff at:
info@theknockturnal.com
fashion@theknockturnal.com
advertising@theknockturnal.com
editorial@theknockturnal.com
beauty@theknockturnal.com

  • Facebook
  • Twitter
  • Instagram
  • Linkedin
  • Youtube

© Copyright - The Knockturnal | Developed by CI Design + Media

The Knockturnal
  • Home
  • Entertainment
  • Music
  • Lifestyle
  • News
  • Videos
  • Covers
  • Merch