Born in Germany, 27-year-old “army brat” Julian Woodhouse is the man behind the Wood House brand. He launched his self-titled brand in 2014 while living and modeling in Seoul, South Korea.
I got a chance to chat with him a bit as he unveiled his Fall 2017 collection during New York Fashion Week: Men’s. “I have a very purpose driven reason why I do fashion design. I think that guys need a little bit of attention in terms of how we dress. Even through guys communicate it differently emotionally, they want to feel cool. They want to look cool, they want to dress cool, they want to wear cool shit, they want to feel good. Being in the military surrounding by guys that don’t know how to dress themselves, that’s where I’m trying to help”.
The collection was inspired by the streets of New York City, fused with the aesthetic of Woodhouse’s Korean lifestyle. He presented a fresh perspective on today’s modern man, that is not only relevant for men in New York City but globally. The collection offered exceptional outerwear pieces included a cropped peacoat, a velvet pilot jacket, and knee length bomber jackets, enhanced with heavy hardware and detachable bottoms. I was excited to ask him about the versatility of these pieces and here is what he had to say: “Hardware is like my thing, I love zippers. Some of the jacket bottoms can be completely removed. The screen bomber is completely reversible. I love to look chic every day so I like pieces in my wardrobe that can be interchangeable”.
Other featured pieces were tailored joggers, including a denim jogger pant, hoodies, sweatshirts, and sweatpants with drawstring laced around them and suede patchwork. Woodhouse did express a comical element which showed up in the form of cheeky sayings, one of which splashed across a powered pink sweater “You don’t want to f–k with this little piggie”, the other down the back of a yellow raincoat “Make my day, I dear you”.
All in all the Wood House man is practical yet fashion forward. He is also very stylish, very fresh, sharp, and not afraid to be audacious. I have an inkling that this is only the beginning for Julian Woodhouse and he is undeniably one to watch out for.
Check out the looks from the collection below.
Photos by Tammy B