Sleepover heaven is a more appropriate name for Vera Bradley’s debut bedding collection that recently launched at their Soho location.
The entire store was transformed to create a dream-like theme. With hors d’oeuvres ranging from cookie and milk shots to mini cheeseburgers, caterers dressed in cute pajamas and a cotton candy machine, I could’ve stayed there all night!
Vera Bradley did a slight sidestep away from their trademark paisley pattern to introduce a floral theme to brighten up the bedroom! But don’t worry Vera Bradley die hards, the paisley print is totally still available! The plush pillows and quilts are optimally constructed for their owner to be as comfortable as can be, and all for under $200!
The virtual tour that accompanied the Vera Bradley sleepover allowed customers to view the collection through a virtual store, in order view different styles and prices for the collection. In the virtual bedroom you could even add items to a wish list to send to your email after. Talk about a sleepover! The colorful bedding collection is currently available for purchase in store and online at verabradley.com.