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El Cristiano Officially Launches XR at Soho Works

by Staff November 27, 2022
written by Staff

El Cristiano officially introduced to the world the first ever XR, hosted by founders of the Ultra Premium Tequila brand Karan Khanna and Priyanka Khanna, and co-founder Chris Shaffer. XR is an entirely new category of tequila, Extra Reposado, at Soho Works in West Hollywood, on November 15, 2022.

Guests, inclusive of notable industry players and house members enjoyed an intimate tasting event in the membership workspace’ Loft, featuring a lavish charcuterie spread by Chef Shane Fatemian. The tasting featured El Cristiano’s new XR Old Fashioned cocktail, prepared by mixologist David Brackett.

The launch of XR is El Cristiano’s latest expansion, and the first brand to introduce an Extra Reposado variety.  XR is a brand new category in tequila, a delicate blend of 11 months aged Reposado from ex-bourbon american and ex-red wine french oak barrels for complexity and sweetness. El Cristiano tequila prides itself on being sustainable and additive free.  

This ultra premium award-winning tequila which officially debuted in May 2022, is always additive free and made from at least six year old blue weber agave harvested from the highlands of Jalisco, Mexico. This properly aged highlands agave is the basis of the delicious and clean taste profile of their tequila. The brand has developed a signature and beautiful taste of 100% agave with no additives, and is a featured tequila at Soho House. El Cristiano was born by a passionate group of tequila and liquor industry leaders, award-winning generational premium tequila makers and agave growers, and seasoned business entrepreneurs. 

Soho Works is located at 9000 Sunset in West Hollywood, the work-focused collaborative members space extension of Soho House members club. The gorgeous space features a modern design with rustic and refined accents, highlighted by floor to ceiling views of the Hollywood Hills and Sunset Strip.

Photos courtesy of El Cristiano/Jesse Richmond. Event was produced by The Influence.

Image Gallery: El Cristiano Mixology,  TV Host George Satsidis with Founders Karan and Priyanka Khanna, Film Producer Tomik Mansoori with Author Jasmin Rosemberg and Artist Matt Smiley, Chef Shane Fatemian, Soho Works Loft, Cocktail Blogger The Gilded Bellini, and VIP Guests at the tasting including Dr. Raj Kanodia, George Satsidis and Ryan Phillippe with founders Karan and Priyanka Khanna and Chris Shaffer.

 

 

November 27, 2022 0 comments
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