This weekend Montauk had a stylish celebration with Sperry.
America’s favorite boat shoe had guests sailing in an ocean of fun at Surf Lodge out east. Sunday afternoon in the Sperry’s Boat Shoe Lounge wasΒ full of sweet sips of rose wine and tantalizing watermelon-based cocktails. As music by DJ B-Roc of The Knocks cascaded over the enthusiastic crowd, cool breezes blew over the party from the bay.
The event highlight was attendees trying out Sperry’s incredible Float Boat collection. Bright and candy-like bold colors patterns ignited the scene with the rich selections on display. With outstanding comfort matched by lightweight feel, the Float Boat is the perfect reimagined twist on the classic. Breathable βportholesβ on top side keep feet fresh, and Strategically placed βgillsβ drain water when you are out sailing or walking along the beachfront. There is also non-marking outsoles with Signature Sperry Molded Wave-Sipingβ’ technology for enhanced traction. Everything about this shoe just screams summer fun and is a must to add to your collection.
“This is really a great way to expand our boat shoe franchise,” stated Sperry Chief Marketing Officer, Elizabeth Drori, during the party.Β “They are very practical, but also super stylish. Historically, we’ve made a lot of boat shoes that are brown and blue and black leather, so it’s really fun to come to market with a lot of color and brightness.”
In 1935, Paul Sperry revolutionized the shoe world with his creative ingenuity. The rough seas, a slippery deck and a struggle for sure footing almost cost Sperry his life; and began his long and ambitious quest for a solution. One day after watching his dog dart effortlessly across the ice on a cold Connecticut day, he was inspired to carve grooves β like those on his dog’s paws β into the bottom of a rubber sole. In that moment of inspiration, the world’s first boat shoe was born.Β
Here is to making your own perfect Boat Shoe Summer with Sperry.
Photos by Christos Katsiaouni (@stosdada)
