Fat Joe‘s newest project Organized Rhyme pays tribute to the Bronx and old-school hip-hop.
Earlier this week Roc Nation hosted an intimate listening party for Fat Joe’s newest album Organized Rhyme at their headquarters in New York City. The night featured complimentary cocktails and an exclusive first look at the upcoming project. Guests included label executives, music journalists, dsp representatives and tastemakers. Engineered by Mike Dean and Produced entirely by Cool & Dre, Organized Rhyme features collaborations with hip-hop heavy weights like Pusha-T, Jadakiss, and Remy Ma, as well as superstars like Yung Miami, CeeLo Green and more. The 12-track album is a love letter to classic gangster rap and the sounds that Joe grew up with, evoking nostalgia for many who yearn for the days when Jay-Z and Nas dominated the game.

Photo Credit: Nishat Baig for The Knockturnal
Following the album playback, Joe opened the floor to questions from the media and shared the highlights of working on this project. When asked about the pressures of staying relevant, selling records or competing with younger artists, Joe made it clear that his objective wasn’t selling a million units or competing with artists from a younger generation. Instead Joe emphasized that this album was created for the pure love of hip-hop and to cater to his audience who appreciate that classic sound. Joe also mentioned that this album was inspired by Pusha-T and Clipse’s last album Let God Sort Em Out. From his perspective Clipse didn’t set out to create a hit record and focused primarily on making music they love. Joe also said this record was groundbreaking for him because for the first time in his career his sound aligned with what he envisioned thanks to his engineer Mike Dean.

Photo Credit: Fat Joe’s Instagram