The beach was the place to be in the desert at Super Bowl this year.
On Feb. 11, legendary champion Rob Gronkowski celebrated the spirit of the game with the ultimate, daytime festival – Gronk Beach presented by The Beast Unleashed.
Thousands of thrilled guests gathered at the luxurious Talking Stick Resort in Scottsdale to party until sunset. The four time Super Bowl champion certainly didn’t hold back from making the event the ultimate meaning of the definition of “fun in the sun” a reality.
As host, Gronk was crowned the weekend’s “MVP of Fun” as his event featured performances by 21 Savage, Diplo and Lil Jon. Over 5,000 fans dipped their toes in the pool and danced to the music on the stage. Attendees and fans alike could be seen moving along to the sounds nonstop and included Guy Fieri, Camille Kostek, Andrew Whitworth, John Damon, Jonathan India, Deebo Samuels and Nick Young.
Every corner of the venue was colored with beautiful color and bliss such as the grand moments found at the pool volleyball game presented by Corona, the fantastic Beast Bar and in the VIP area with the premiere entertainment platform Vizio. Additionally, there were custom activations from partners including Wrangler, Emsculpt Neo and Liquor 43.
Photos courtesy Medium Rare
