In an ongoing online era where there can be such a lack of authenticity in product reviews, collaborations between brands and public figures who have a personal connection to the products they’re recommending are a breath of fresh air.
For Celebrity Hairstylist Cesar Deleon Ramîrez, it doesn’t get more personal than Toppik, a brand that has been by his side throughout his career. “It was like my secret tool that nobody knew about,” Cesar says. “That was always what made the final look, look so perfect. I always felt like, wow, I discovered something that not everyone knows about. And it puts me ahead of the game because I can perfect a look and make it look so much better than someone else who doesn’t know about this trick.”
@toppik Celebrity hairstylist Cesar Ramirez showcases how to use Toppik Fill Me in at the Toppik Beauty Bar in @Ulta Beauty located in West Hollywood! ⭐️💜 #ToppikBeautyBar #ToppikFillMeIn #ToppikPartner #HairHacks #HairGoals #GRWM #HairRoutine
In the glitzy world of (West) Hollywood, where Cesar joined the Toppik team at Ulta Beauty last weekend to provide product demonstrations, maintaining flawless hair isn’t just a preference, it’s practically a requirement. Enter Toppik Fill Me In, the industry’s best-kept secret for achieving picture-perfect hair at a moment’s notice. The innovative product has gained significant traction for its ability to rescue hairstyles on the go, swiftly solving hair-related dilemmas and earning rave reviews from its users.
Toppik, a leading brand renowned for its hair care solutions, has struck gold with Fill Me In—a compact, portable, and highly effective product designed to touch up hairstyles effortlessly. This discreet and user-friendly solution has garnered attention for its ability to address common hair concerns, such as thinning areas, sparse spots, or uneven hairlines. Or, in Cesar’s case, a secret weapon. Though it may not be all that secret anymore.
The partnership between Toppik and Ramirez is a marriage of innovation and expertise, combining Toppik’s cutting-edge technology with Ramirez’s in-depth understanding of the demands of the entertainment industry. Ramirez, a celebrated stylist known for his creativity and precision, has been instrumental in the promotion of Fill Me In, in part due to his own authentic love for the brand.
Toppik Fill Me In has become a staple in Cesar’s kit, and personal stories about how the brand has resonated in his career add to the beauty of both the product and the collaboration. Now that Fill Me In is here, It’s such a game changer because I can literally carry it with me everywhere I go,” he said. “People laugh at me all the time because my kit is 100 pounds. And everywhere I go, they’re like, what are you carrying?”
Cesar is an expert on his craft, and his warm and endearing personality only adds to the artistry. Growing up in New Jersey and coming from a family of hairdressers, he was introduced to the world of celebrity hairstyling in high school. “Then it started clicking,” he said. “Celebrities have hairstylists. It changed my whole world. I realized that being a hairstylist didn’t mean that I just had to work in a small town, that career could take me all over the world. I realized that there’s this whole world, there’s celebrity, there’s film, there’s TV, there’s an endless possibility of things that I could do with my career. And so I got tunnel vision. And I just worked really hard to just be as best as I can in my craft. And 25 years later, here I am.”
Hear more about Cesar here and Toppik here!
