Ford took to the streets of San Francisco this week for an incredible journey at the annual Further with Ford conference.
Attendees got to test-drive the latest vehicles in the company’s lineup during a unique visit to iconic sites including the Golden Gate Bridge, the Palace of Fine Arts and Coit Tower. On-road tests and demonstrations gave guests the chance to test Ford’s all-new SYNC 3 communications and entertainment system, as well as and latest semi-autonomous technology features.
Test driving on the curvy roads and hills of San Francisco
Ford’s new entertainment and communications system is incredible. It features great conversational voice recognition, faster performance, more intuitive smartphone-like touch screen and easier to understand graphical interface to help drivers connect and control their smartphone on the road. It features large buttons, a bright background and high-contrast fonts for daytime use to help reduce screen washout in the sun. And, at night the display automatically switches to a dark background to help reduce eye fatigue and minimize reflections. It will first launch in the 2016 Escape, Fiesta, F-150 and Transit with the technology coming to the remainder of the North American vehicle line-up by the end of next year.
Ford on-site in San Francisco
Also, featured is AppLink, which is a seamless and easy way to control smartphone apps. Other new highlights include Siri Eyes-Free capability for iPhone users, over-the-air software updates using Wi-Fi, and enhanced 911 Assist that provides subscription-free emergency calling in the event of a collision with airbag deployment.
But, it does not stop there. Even bigger and better improvements come along with enhanced active park assist to help relieve any consumers parking anxiety. Whether it is issues with pulling into a tight space or reversing into a space in a mall garage, Ford has invented the perfect solution. Expanding on Ford’s parallel park assist system for fitting into spaces, the company now presents fascinating technology. New perpendicular park assist uses 12 ultrasonic sensors to guide the vehicle into a perpendicular parking space. And, parallel park assist systems scan the left and the right sides of streets to find the appropriately sized space before steering the vehicle right in to it. And, the most amazing thing is Ford’s work in developing the technology of remote park assist so drivers can sit back while the car parks itself with a remote control outside of the car.
Ford in San Francisco
Ford is busy creating innovative solutions and there is no stopping them from making the future even brighter.
For more information please visit www.ford.com.
