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Mai Pham Talks Growing Up On YouTube, Asian Visibility, New Music & More | Create + Conversate

by Ashlee Dell’Arciprete May 29, 2021
by Ashlee Dell’Arciprete May 29, 2021 0 comments
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In this week’s episode of Create + Conversate, a show where we take a closer look at the successes of popular social media creators, we sat down with Mai Pham, or as she’s better known online – Mai Phammy. Mai chatted with our host, Katherine Tinsley to talk all things YouTube and her huge successes and accomplishments throughout her career online.

Photo Credit: @NikiiVictoria

At only 18-years-old with 2.2M+ followers and 130M+ views, Mai is one of today’s most popular lifestyle, beauty and travel content creators, and this year, she’s take it to the next level with her street style clothing line and first pop single coming out this summer. “I’ve been working on this song for probably three months now…It’s something I really relate to personally and feel like my supporters could as well,” shared Pham.

Mai Pham has essentially grown up online and is now a “big sister figure” to her fans as older YouTube creators once were for her. “I feel like I’ve created a family online and it’s more than being a creator and influencer in general,” she shared.

Photo Credit: @NikiiVictoria

In light of Asian American and Pacific Islander Heritage Month, Mai shared how important uplifting Asian American voices is to her and the importance of representation for her. Pham revealed she is a first-generation Asian American who grew up not seeing herself represented when she was younger, and stressed the importance of normalizing her experiences.

“I tried to create a platform where people that look like me can come on and feel comfortable and not feel ashamed of their culture.”

Watch the full episode of Create + Conversate above and stay tuned for new episodes!

BeautyCreate + ConversateFashioninterviewlifestyleMai Phamsocial mediaSocial Media Creatorweb seriesYoutube
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Ashlee Dell’Arciprete

Ashlee Dell'Arciprete is a Producer and Writer for The Knockturnal. She got her start interning at Late Night with Seth Meyers and NBC Nightly News with Lester Holt and went on to work as a Producer and Writer at the Critics Choice Nominated BUILD Series by Yahoo! and as an Associate Producer at MTV. She currently runs her own production company, Breaking Ground Productions where she produces, writes and directs in addition to her work with The Knockturnal.

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