Maestro Dobel, the Official Tequila of Frieze North America, this week brings its Artpothecary experience to the fair.
The luxe oasis found at The Shed is an innovative platform celebrating Mexico’s contemporary art and hospitality scene through a series of immersive events.
“Oaxaca: A Lens on Tradition & Innovation” honors the region’s rich heritage, traditions, and contemporary craftsmanship through an intimate and collaborative experience. Led by Artpothecary Creative Director Alejandra Martinez, the presentation also offers a selection of smooth Maestro Dobel Tequila cocktails, specifically created in homage to the region of Oaxaca.
Frieze runs until May 5. Throughout Frieze Week, an expansive program of special events and activities will also take place across New York art spaces, including the opening of major institutional exhibitions: Petrit Halilaj’s Roof Garden Commission at the Metropolitan Museum of Art, Arlene Shechet: Girl Group at Storm King Art Center and Mika Tajima: Super Natural at the Hill Art Foundation. Frieze New York further coincides with the run of several landmark shows, including the 81st installment of the Whitney Biennial, Hiroshige’s 100 Famous Views of Edo (feat. Takashi Murakami) at the Brooklyn Museum, The Harlem Renaissance and Transatlantic Modernism at the Met, Joan Jonas: Good Night Good Morning at MoMA and Pacita Abad at MoMA PS1.