Earlier this past week, UBM Fashion–the leading exhibition organizer in the U.S.–staged the February 2019 COTERIE fashion tradeshow at the Jacob K. Javitz Center in New York City.
From the 25th-27th of this past month, attendees comprised of company founders, industry buyers, fashion enthusiasts, and media were treated to a gallery of hundreds of brands across apparel, footwear, lingerie, accessories and skincare. From ballgown haute couture to activewear and intimates, COTERIE 2019’s first showing set the tone for what can be expected in upcoming Spring trends.
Marks like Alice & Olivia and Free People echoed one another with pastel furs, animal prints, bedazzled pieces and floral finishes, with hues of pink in the lead for the upcoming season. Even the layout of the Javits Center–three floors worth of merchandise fit for exploration–was abound in bohemian flower patterns in its Instagram-worthy design concept by industrial designer Valentino Vettori. With fame. and Moda as COTERIE’s brand partners for the three-day exhibition, viewers were treated to beauty and apothecary items as well as designer and contemporary accessories from up and coming to well-known brands.
While the floors of fashion goodness were divided not just by brand but by class and type, there was a distinct air of tranquility in the intimate-wear section of the exhibition hall, where while tradeshow attendees rushed across the aisles to appreciate outwear and clothing trends, those admiring laces and undergarments could find a leisurely moment of respite.
Even amongst the throngs of brands present at COTERIE, most people were able to rest their feet, charge their phones, catch their own little breath of fresh air whether seated in a mirrored lounge area adorned with flowers or under an indoor teepee filled with practically real greenery. For anyone yet to attend, or looking to follow-up with COTERIE’s June or September shows of this year, it’s sure to be said that the layout of later tradeshows will be just as striking, intricate, and telling as this winter’s.
Fashion labels aside, throughout the duration of COTERIE’s stay in New York, the show also offered panel discussions on the future of fashion, the power of brick and mortar within said industry, and even a full-scale photo shoot showing off seasonal trends that onlookers could observe.
For more information on UBM, COTERIE, and future fashion tradeshows:
