On Friday September 9th I attended New York Men’s Day presented by Nobis at Daylight Studios. The afternoon session featured designers Todd Patrick, Nicholas Raefski, FRIED RICE, Holo Market, NOBIS, and SO.TY.
Sperry returned as a sponsor for NYMD debuting their Spring Summer 2023 collection “Paradiso.” This colorful collection offers updated versions of Sperry’s iconic styles – the Authentic Original boat shoe, the CVO deck sneaker and the Captain’s Oxford.
Another returning sponsor, De’Longhi, provided coffee and beverages to guests and VIPs during both NYMD sessions. Other sponsors for NYMD included luxury hair care brand, Oribe, providing hair care products and hair teams. AOFM Pro provided make-up teams and products for designers to use on models during their respective presentations.
HOLO MARKET
Their Spring Summer 2023 Collection “What a wonderful day!” was inspired by the two lifestyles of city and nature in urban Kyoto and Lake Biwako. Daily wear for various occasions, the collection incorporated botanical motifs and color palettes from the great outdoors. The creative team included: Creative Direction: Yusaku, Styling: Kan Fuchigami, Video: Yujiro Ichioka, Production: Emma Tsukatani, Photography: Omi Tanaka, and Communication: Maya Singh.
HOLOMARKET
Nicholas Raefski
Raefski’s Spring Summer 2023 Collection, “The Stars Don’t Look Bigger, But They Do Look Brighter,” is the third and last chapter of an introspection he started two seasons ago. This Spring Summer collection projects an optimistic future, imagined from a still uncertain present. “This collection is very closely tied to where I am personally. I’m at a point where I face a lot of uncertainty on a day-to-day basis, but I have the utmost confidence that, in the future, everything is going to work out.” Raefski says.
The 12 Look collection is divided into 4 divergent archetypal groups and is grounded in the aesthetic of the optimistic 1950’s-60s. The creative team included: Design: Nicholas Raefski, Art Direction: Giancarlo Cipri, Styling: Jules Wettreich, Set Design: Superior Metal and Woodwork, Production: Trew Productions, and Music: Liam Monaghan.
Nicholas Raefski
FRIED RICE
The Spring Summer 2023 presentation is dedicated to the global creative community. This was represented through the diverse group of inspiring international and NYC artists and entrepreneurs who joined as models during the presentation. “Creative Community has no borders.”
The Creative Team included: Designer, Stylist: Maya Wang, Production: Nolan Mecham, Creative Director: Matthew Sperzel, Photography: Forrest Smith.
FRIED RICE
SO.TY
The Spring Summer 2023 collection entitled “The Moderne Journey” was designed by Charles Harbison. The entire creative team included: CEO: Neil Montgomery, Styling: Charles Harbison, Fashion Coordination: Chaz Pringle, Set Design and Production: Josh Duffy and otherwise WOLF NYC, and Casting: Charles Harbison and Chaz Pringle.
SO.TY
Todd Patrick
The Spring Summer 2023 Collection entitled “SMALL TOWN BIG DREAMS,” was inspired by Desyree Nicole’s childhood. The textures and color palettes were drawn from Nicole’s memory of the small town aesthetic. The models gathered in a retro 70’s living room aesthetic and walked one by one up to the front.
The creative team for this collection included: Creative Director: Desyree Nicole, Chief Operations: Gabriella Paulino, Photographer: Ron Ronson, Videographer: Tyler Scott, Stylist: Diandra Darosa, Press: Chevy Wolf, Set Design: Atara Yisreal, Music Curator: Chris Ramos, Stylist: Victor Suarez, and Creative Genius: Paeton Boose.
Todd Patrick
NOBIS
Nobis presented their Fall Winter 2022 collection. Their creative team included: Design: Michael Kerr, Production: Trew Productions, Styling: Christian Stroble, Set: James Laycock, and PR: White Sneaker Consulting.
NOBIS