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Avril Lavigne Hits Vegas for “When We Were Young Festival” and MusiCares Charity Bowling Event

by Kaia Harley October 24, 2023
written by Kaia Harley
Avril Lavigne, notable music artist and reigning punk rock princess, is also the current face of BeatBox Beverages’ inaugural Creator Series, having collaborated on her own flavor, Pink Lemonade Punch. Lavigne attended the Unite The United & Charity Bomb When We Were Young Festival Bowling Event to Benefit MusicCares, Presented by BeatBox Beverages in Las Vegas, held at Brooklyn Bowl at The LINQ, the bustling outdoor village of shops, restaurants and bars located on The Strip.
 
At the event, pop punk icon Avril signed custom BeatBox guitars for some lucky fans at the VIP Bowling event, which featured her Pink Lemonade Punch flavor. Avril was joined at the event by BeatBox founders Aimy Steadman and Brad Schultz, who were on hand to support the charity bowling festival kickoff. The festival and kick off event were presented by BeatBox, “The World’s Tastiest Portable Party Punch.”
 
During the charity bowling event held at Brooklyn Bowl, performances took place from Bowling For Soup and Plain White T’s, as well as Sum 41, during the evening which benefitted MusiCares and was organized by Charity Bomb. 
Lavigne was also surprised at the bash with a giant cover blowup of her recent Food & Beverage Magazine July 2023 issue cover, which she also autographed at the event, presented to her by F&B Editor In Chief Lauren Kane.
 
The following day, Avril surprised festival goers coming out on stage during All Time Low’s set and performing “Fake As Hell.”  Attendees enjoyed BeatBox beverages all weekend at their concert grounds activation, gaining momentum as the most in demand concert circuit RTD beverage, hitting over 100 festivals to date.
 
https://beatboxbeverages.com/products/pink-lemonade-11-1-abv
 

Eight-time GRAMMY® Award-nominated, multi-platinum singer, songwriter, designer, and philanthropist Avril Lavigne partnered with BeatBox for first ever alcohol partnership which we announced in Spring 2023, with ready-to-drink cocktail brand BeatBox leading their Creator Series. Avril’s 11.1% ABV Pink Lemonade special edition package and full flavor line is available in over 45,000 retail locations nationwide.
The Ultimate Creator, Avril’s continued fame and success show no signs of slowing down, with over 100 million social media followers to-date, 8 Grammy nods, and 6 World Music Awards. 

Follow @beatboxbeverages for more news and updates.

Photos by Shutterstock.

Lavigne with her custom BeatBox guitar
BeatBox Beverages
The scene at Brooklyn Bowl in Las Vegas
Lavigne autographs a guitar for contest winners
Aimy Steadman(Co-Founder and COO of Beatbox), Brad Schultz Co-Founder
Lavigne signing her F&B Mag Cover
Lauren Kane(Editor-in-Chief of Food & Beverage Magazine), Avril Lavigne, Shelby Politz
The BeatBox founders and execs with Lavigne
Avril Lavigne at Musicares
October 24, 2023 0 comments
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MusicThe Latest

On The Scene: 2023’s MusiCares Person(s) Of The Year

by Payton Wilson February 7, 2023
written by Payton Wilson

2023’s MusiCares Person Of The Year Gala, honored Motown legends Berry Gordy and Smokey Robinson at the Los Angeles Convention Center. Gordy and Robinson were two of the most influential figures in the history of Motown, a record label and music production company founded by Gordy in Detroit, Michigan in 1959. Nearly 65 years later, the pair still has a uniquely strong friendship and partnership.

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February 7, 2023 0 comments
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MusicThe Latest

Exclusive: En Vogue’s Rhona Bennett Talks New Reunion Christmas Album

by Jillian Fabiano December 21, 2020
written by Jillian Fabiano

Get ready ladies and gents, because Disney just made this Christmas a whooole lot more magical! The original cast members of the Mickey Mouse Club have teamed up to create a new reunion Christmas album, Why? Because It’s Christmas. Not only are the cast members spreading Christmas cheer, the proceeds will be going to MusiCares, The Brave of Heart Fund on Music for COVID-19 relief, and the Cast Member Pantry.

The Cast Member Pantry provides grocery items to Disney employees who were furloughed and laid off due to COVID-19.

The new album let’s us take a trip down memory lane featuring holiday classics from 17 original Mouseketeers, including En Vogue’s Rhona Bennett, The Voice’s Tony Lucca, and MTV’s Awkward, Nikki DeLoach among others.

We spoke to En Vogue’s Rhona Bennett to hear her thoughts on the new album,  reminisce about her days filming on set at “the most magical place on Earth” and how she got to spend every day at Hollywood Studios. Casual. Check out the full interview with Rhona Bennett below.

The Knockturnal: What are you most excited about with the new reunion Christmas album? 

Rhona Bennett: I might be most excited about the fact that people I have a beautiful bond with have come together, once again, to share something that we all love…music. It warms my heart to be working with them. And, I have thoroughly enjoyed discovering the magic and individuality everybody brought to their songs on the record.

The Knockturnal: How did this reunion album come about? How did you feel when you were asked to participate? What was your first reaction? 

Rhona Bennett: I actually thought it was a great idea. I thought it was so cute and ingenious; all of the components that come together to make up the inspiration behind this creation, as well as the charities that it’s supporting, and the beautiful gift we get to give to loyal fans… I thought it was an awesome idea. I didn’t hesitate to be a part of it.

The Knockturnal: Tell us about Cast Member Pantry. How does it make you feel that by participating in the album you are helping so many Cast Members in need?

Rhona Bennett: It makes me feel like we are right in step with the example that was set for us so many years ago… to give back. To always be vigilant and ready to be of service to people who could be in need, and also to recognize people who are doing great deeds.

The Knockturnal: What is one of your favorite holiday traditions with friends or family?

Rhona Bennett: One of my favorite holiday traditions is simply coming together. I enjoy time with my family and friends. It is the one thing that I truly look forward to, beyond the gift giving.

The Knockturnal: What is one of your favorite memories from the set of Mickey Mouse Club?

Rhona Bennett: That’s a tough question because there are several memories that I am fond of. I did enjoy interviewing Jesse Jackson for Hall of Fame day.  The All New Mickey Mouse Club seemed to be on the cutting edge of bringing attention to racial inequality at such a young age on a progressive show.

The Knockturnal: Since Mickey Mouse Club was taken at Hollywood Studios, what was it like being at Disney World everyday? 

Rhona Bennett: It was pretty cool. I don’t know that I was fully aware of how special what I was experiencing was at the time. We did get to visit what they call “the happiest place on Earth”, regularly. I can say that I am glad it is a part of my story, and linked to people I love.

The Knockturnal: Recently your song “Free Your Mind” made it to the R&B Top 10 list on iTunes, (congrats!) so what does the future hold for En Vogue? Can fans expect any new releases coming soon?

Rhona Bennett: We are hoping to release music as soon as we can. We did have intentions on releasing a couple singles this year in 2020, however, Covid altered a lot of plans, as you know. We are definitely looking forward to getting back in the studio, and sharing more music.

The Knockturnal: Recently you have been performing live-streams for fans and even a drive-in concert in LA. What has this been like? Do you enjoy the live streams? How are the live streams/drive-in concerts different than performing during pre-covid times? 

Rhona Bennett: Different indeed. I will say that the drive-in concert was special because for me it was truly a marker of the times we’re in. Cars were socially distanced across the expanse of a University parking lot. Because of the chillier temperatures in California before show time, people were still sitting in their vehicles warming up while music was wafting amidst the night air. Sounds like I’m writing a book right now.

In all seriousness though, it was interesting to witness the music industry doing its best to be resilient. I feel like we are one of the hardest hit from the backlash of Covid. So it was rewarding to have the opportunity to perform again. For those who were more daring to enjoy the night chill, they were outside of their cars dancing and partying with us. Others decided to stay inside and honk their horns. It is an experience I won’t forget.

Live streaming was also very interesting in that there was no audience for the concert. So, the space in between songs was quite a different feeling. Regardless of those things, any opportunity we have to share the gift of music is welcomed by me. I’m sure we will find our new and working normal soon. Shout out to all the music industry and music lovers who are doing their best at this time.

Want to hear the new Christmas album? Well, of course you do. Check out the Mickey Mouse Club reunion CD here.

December 21, 2020 0 comments
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Another fabulous presentation by @aliceandolivia! Another fabulous presentation by @aliceandolivia! #nyfw @staceybendet
Backstage with @aliceandolivia and @sally_hansen d Backstage with @aliceandolivia and @sally_hansen designed by @misspopnails
Creativity as Power: J Bolin turned style into sys Creativity as Power: J Bolin turned style into system. Watch the full story of how fashion becomes infrastructure. 

Presented by Spectrum.

#webuiltthis #behindthebuild #blackbusiness #fashion #jbolin
Leadership as Impact: Romello and M.E. aren’t just Leadership as Impact: Romello and M.E. aren’t just running a business— they’re building a movement. Full interview on our site. 

Presented by Spectrum.

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@postmalone kicked off Super Bowl LX weekend in Sa @postmalone kicked off Super Bowl LX weekend in San Francisco with a Bud Light–backed concert 🎤🍺 Joined by special guests @tpain, @quavohuncho, and Dave Stamey, the high-energy set set the tone for the celebrations leading up to the big game 🏈✨

🔗: https://theknockturnal.com/bud-lights-post-malone-buddies-concert-rocked-super-bowl-lx/

✍️: Paul Chi

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#SuperBowlLX #SuperBowl #PostMalone #BudLight
Shaquille O’Neal’s Fun House made its Bay Area deb Shaquille O’Neal’s Fun House made its Bay Area debut with non-stop energy, celebrity cameos, and festival-style thrills that rewrote the rulebook on Game Week parties. ⭐🎪

🔗: https://theknockturnal.com/big-energy-bigger-beats-shaqs-fun-house-takes-over-san-francisco/

✍️: Serena Khahera

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#Shaq #ShaqsFunHouse #SF #BayArea #LiveEvent
Electric racing hits different⚡️ We spent the week Electric racing hits different⚡️
We spent the weekend in Miami with @jaguarracing for Formula E — from the garage to the grid to the podium. Follow our full recap from behind the scenes to race day, now live on Knockturnal!
Dominoes, dark rum, and deep roasts 🁢🥃☕️ @jimmybut Dominoes, dark rum, and deep roasts 🁢🥃☕️ @jimmybutler brought the Rum Room West to San Francisco with @bacardi and @bigfacecoffee, blending Caribbean rhythm 🌴, Bay Area energy 🌉, and a fan-favorite cocktail 🍹 into a culture-forward takeover that felt equal parts ritual and celebration ✨

🔗: https://theknockturnal.com/dominoes-dark-rum-and-deep-roasts-jimmy-butler-and-bacardi-took-the-rum-room-west/

✍️: Serena Khahera

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#RumRoomWest #JimmyButler #BACARDI #BIGFACECoffee
K pop superstars @twicetagram ✨ brought the ‘THIS K pop superstars @twicetagram ✨ brought the ‘THIS IS FOR’ World Tour to Los Angeles, taking over the @thekiaforum for four unforgettable nights filled with powerhouse performances and fan favorite hits. 🎶

🔗: https://theknockturnal.com/twice-this-is-for/

✍️: Emma Salehi

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#TWICE #THISISFORTour #Once #KPop #KiaForum
Step into the world of What She Said at the W Hobo Step into the world of What She Said at the W Hoboken, Modern Day Wife’s official NYFW-aligned experience, set against the breathtaking backdrop of the New York City skyline on February 15. ✨
This signature soirée brings together the very best of Modern Day Wife—an immersive evening featuring a premiere fashion show, luxury pop-ups, brand activations, beauty experiences, influencer lounges, glam touchpoints, and unforgettable social moments.
As the #1 networking event in the U.S. and Canada, the night unites trailblazers, creators, entrepreneurs, and modern women in every season of life through our core pillars of beauty, fashion, wellness, and business.
🔗 RSVP here:
https://docs.google.com/forms/d/e/1FAIpQLSc1DEJJxQQIwUciqxQLVSiOSlS_Yr-i3lBZOZL2znao_fzXCA/viewform
📝 Important: When prompted with “Who referred you?”, please enter Knock. 

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#Invite #RSVP #Event #WHoboken
Celebrating queer cinema and community at the thir Celebrating queer cinema and community at the third annual “Cheers, Queers” event during the Sundance Film Festival (@sundanceorg). The gathering highlighted meaningful conversations, creative connection, and continued support for LGBTQ+ voices both on screen and behind the scenes.

🔗: https://theknockturnal.com/sundance-cheers-queers/

✍️: Danielle Biondi

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#CheersQueers #SundanceFilmFestival #LGBTQCinema #QueerVoices #QueerStorytelling
Are we wrong??? 👀 @twicetagram #TWICE #트와이스 #THIS Are we wrong??? 👀

@twicetagram #TWICE #트와이스 #THISISFOR #TWICE_THISISFOR_WORLD_TOUR
#TWICE_THISISFOR_WORLD_TOUR_IN_LOSANGELES
‘MEEEEEE’ by @nayeonyny at ‘THIS IS FOR’ Night 3! ‘MEEEEEE’ by @nayeonyny at ‘THIS IS FOR’ Night 3! 💙

@twicetagram #TWICE #트와이스 #THISISFOR #TWICE_THISISFOR_WORLD_TOUR
#TWICE_THISISFOR_WORLD_TOUR_IN_LOSANGELES
This Lunar New Year, @donjuliotequila 1942 is hors This Lunar New Year, @donjuliotequila 1942 is horsing around in style with Siegelman Stable! 🧧🐎🥃 

🔗: https://theknockturnal.com/don-julio-x-siegelman-stable-year-of-the-horse-capsule-launch-in-nyc/

✍️: Briana Boateng

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#YearOfTheHorse #LunarNewYear #DonJulio #RossButler
From the carpet to the screen. The cast of Mercy s From the carpet to the screen. The cast of Mercy shines at the New York premiere. ✨

🔗: https://theknockturnal.com/mercy-film-premiere/

✍️: Danielle Biondi

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#Mercy #MercyMovie #NYPremire #ChrisPratt #FilmMedia
The 2026 Astra Film Awards recognized the year’s m The 2026 Astra Film Awards recognized the year’s most talked-about films and performances, marked by notable wins and moments that resonated beyond the stage. 

🔗: https://theknockturnal.com/inside-the-2026-astra-film-awards-big-wins-bigger-speeches-and-the-biggest-stars/

✍️: Lauren Goldenberg

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#AstraFilmAwards #AstraAwards #AwardsSeason #FilmAwards  #FilmIndustry
Not everything needs resolution. @Yvesntual talks Not everything needs resolution.
@Yvesntual talks embracing emotional distortion and clarity through chaos on Soft Error. 🎧🎶

🔗: https://theknockturnal.com/yves/

✍️: Emma Salehi

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#YVES #SoftErrorX #KPopInterview #MusicInterview #Kpop
During an @a24 screening of ‘Marty Supreme’ (@mart During an @a24 screening of ‘Marty Supreme’ (@martysupreme) at @cinepolisusa, Tyler, The Creator (@feliciathegoat) appeared to greet attendees and acknowledge Inglewood, the community where he was raised. 🧡

Read our full review of the film. 🏓

🔗: https://theknockturnal.com/marty-supreme-a-review-of-ambition-ping-pong-and-dreaming-big/

✍️: Ashley Lopez 

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#A24 #MartySupreme #TylerTheCreator #A24Films #TylerOkonma
At @festival_marrakech, cinema became a mirror for At @festival_marrakech, cinema became a mirror for the future.
@jennaortega and @anyataylorjoy joined Bong Joon Ho and Celine Song to discuss AI, storytelling, and what it means to stay human.
 
🔗: https://theknockturnal.com/jenna-ortega-anya-taylor-joy-bog-joon-ho-and-celine-song-on-how-to-save-humanity-with-film/

✍️: Dano Nissen 

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#MarrakechFilmFestival #MIFF #InternationalCinema #FilmFestival #WorldCinema
Strong or smart? That is the question for @primevi Strong or smart? That is the question for @primevideo’s second season of @mrbeast. ‘MrBeast Games’ returns with bigger challenges and an unexpected surprise collab in Episode 4. Read our article to see if you could survive the world of MrBeast.

🔗: https://theknockturnal.com/mrbeast-games-season-2-finds-its-voice-in-a-survivor-style-shakeup/

✍️: Ashley Lopez

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#MrBeast #MrBeastGames #PrimeVideo #BeastGames #Feastables
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