Finding a new hangout has never been easier.
The Battlefield Wildcard winner, PHIND has brought a great change to the app that will guarantee a more pleasant experience for users. PHIND is a mobile application that aggregates content from popular apps to help users discover the best places to eat, drink, shop or visit anywhere in the world in one simple experience.
The update introduces new Trending and Reporting features showing the company’s pivot into real time data. PHIND now has a “Shazam” meets “Waze” experience. Through community-generated reports, users can learn about anything from wait time to music style, giving them real time insights on what’s happening at places nearby. This new patent technology uses these reports to help you release your inner hipster and sends you to some of the trendiest spots around. The algorithms take into account a user’s search patterns so notifications are contextualized. In this manner, PHIND takes away any guesswork when it comes to planning your day, or night, out.
The main idea behind all of PHIND’s cool new updates is society’s need for instant information.
“In a world where everything is about real time, whether it’s with Snapchat Stories, Twitter Moments or Facebook’s Live Video Map, everyone wants to know what is happening now. We saw a fundamental problem with what’s happening at places in real time,” says CEO & Co-founder, Rishi Jhunjhnuwala. “Many other apps tell you where to go, but you might end up at a popular spot to find that the music isn’t what you expected or the line is long. We’ve solved that,” he adds.
In addition to Trending and Reporting, the update boasts a redesigned user interface; deeper integrations with Yelp, Uber and OpenTable; smarter search functions related to the time of day; and improvements to its core visual technology, leading to faster and more accurate results.
Whether it’s magically knowing exactly where you are through a simple photo or instantly letting you know when you’re near a hot spot, PHIND is the trusted go-to real time search and discovery platform for pplaces.
“This is an interesting time for us. As we saw with Google’s acquisition of Waze, real time data is highly valuable,” says Jhunjhnuwala. He continues, “With our ability to capture real time user traffic data for places, our new features pivot us into a segment of the market that is really taking off.”
PHIND is currently working hard on broadening their user base. The app, though available worldwide, is marketing heavily in big U.S. cities. PHIND had already teamed up with top spots in Los Angeles, such as E.P. & L.P., Tortilla Republic, Perch and Mrs. Fish.
Jhunjhnuwala discusses how this iteration of PHIND relates to his overall vision. “My goal with PHIND is to simplify the search and discovery process for places so users get everything they want quickly and efficiently, in one clean and beautiful experience. I’m excited that this update brings us one step closer to achieving that.”
