The clothing brand known for working with major names is bringing in some new goodies for the fall.
Get ready to spice up your fall collection! H&M is working closely with colette, an iconic Parisian concept store for an AW17 capsule. The collection will feature nine pieces all inspired by H&M Studio AW1 designs. The collection will feature a range of blues inspired by colette’s signature blue. The H&M Studio x colette collaboration is set to launch on Aug 21st, available in store and online at Colette for two weeks.
The capsule collective will include distinctive details such as hand painted graffiti and jacquards with frayed edges. Inspired by New York City’s energy and creativity, the capsule incorporates feminine silhouettes, strong tailoring, and punk influences to give off a hard-edged, yet chic, look.
“There is a real arty yet urban vibe to the H&M Studio x colette pieces, which not only feels right for the store, but also for like-minded women all around the world. They want that combination of striking yet wearable and, of course, be completely au courant,” says Sarah Andelman, founder and Creative Director of colette.
The core pieces in the H&M Studio AW17 collection will be available Sept 14th in select H&M stores worldwide.
