The collection will feature a variety of items ranging from ready-to-wear to small leather goods.
Selena Gomez’s new collection with COACH marks her first ready-to-wear range, designed by the artist herself in partnership with Coach Creative Director Stuart Vevers.
The customers can expect to buy ready-to-wear, bags, small leather goods and accessories, all finished with a personal and unique touch from Selena – an empowering motto written in her handwriting, “Not Perfect, Always Me,” as well as a motif of a bunny – a playful addition that channels Selena’s character. All elements coming together to reflect her unique sense of style, both elegant and cool.
On the collaboration, Selena says: “I’m so proud of the collection. What I love most about working with the Coach team is that they just know how I dress. Everything felt authentic from the beginning.”
The collection is will launch Friday, 8/31, pre-sale beginning online Monday, 8/20 on NeimanMarcus.com with styles ranging from $50 – $1,095.