As the sun blazed down on the Empire Polo Club, celebrities and influencers alike made a beeline for the coolest spot in Indio – the Jameson Irish Whiskey Desert Dive. Kicking off the Stagecoach festivities on Friday, April 26th, this oasis in the desert became the go-to destination for festival-goers seeking respite from the heat.
Custom Jameson Cowboy Hats for festival attendees – at the Jameson Desert Dive
Nestled amidst the excitement of country music’s biggest party of the year, the Jameson Desert Dive offered more than just a refreshing break – it was an experience to remember. From ice-cold Jameson cocktails to custom-cowboy hat making, there was something for everyone under its air-conditioned canopy.
As guests sipped on Jameson Ginger & Lime and Jameson Orange & Sprite cocktails, the Desert Dive became a hub of entertainment. Country sensation Tyler Rich and music artist Austin Mahone set the stage on fire with electrifying performances day one of the festival. Sets by DJ Silver, Slim McGraw, and DJ 30rack also set the tone for a long weekend of good times.
But the fun didn’t stop there. The Desert Dive wasn’t just about good music and great drinks; it was also a place to support a worthy cause. Complimentary water bottles were readily available, courtesy of Pernod Ricard’s Drink More Water campaign, reminding everyone to enjoy responsibly.
Amidst the cheers and laughter, festival-goers couldn’t help but rave about the newest addition to the Jameson family – the refreshing Jameson Orange Spritz. With every sip, it became clear that this citrusy delight was destined to be a fan favorite.
As the sun dipped below the horizon and the day drew to a close, one thing was certain – the Jameson Desert Dive had set the bar high for the rest of Stagecoach 2024. With its unbeatable combination of cool vibes, hot tunes, and ice-cold drinks, it was the place to be. So, if you find yourself at Stagecoach next year, remember one thing: #mustbeajameson.