In celebration of the Season 5 launch of Snowfall, FX presented Saint’s on Crenshaw – a weekend-long, community-powered pop-up in the heart of South Los Angeles.
The free pop up was held at Vector 90 (3423 W. 43rd Place Los Angeles, CA 90008) and opened to the public from 10am – 5pm on Saturday February 19th and Sunday February 20th. 2022. Snowfall premiered its fifth, high-stakes season on Wednesday, February 23rd at 10p ET/PT on FX.
The event was Inspired by main character “Franklin Saint’s” Los Angeles roots and burgeoning real estate business in Season 5, Saint’s on Crenshaw featured pop-up storefronts from local Black-owned small businesses including Bricks & Wood, Post21, JéBlanc, and Queen LA, as well as artwork from DomoINK. In addition to shopping, there were several food and beverages options including Hank’s Mini Market, Harun, and Crenshaw Juice Co.
In addition to supporting local Black-owned small businesses, FX was proud to collaborate with community organizations Vector90 and the non-profit Destination Crenshaw who set up shop inside “Franklin’s Office” at the event which supported guests eager to flex their entrepreneurial skill set.
Be sure to catch the new season of Snowfall now on FX or Hulu.