Luxury vintage lovers and fashion enthusiasts gathered at the iconic What Goes Around Comes Around (WGACA) boutique on Thursday, December 14, 2023, for the grand finale of the year’s ‘Iconic Thursday’ series.
This special event, held in celebration of the holiday season, showcased WGACA’s commitment to offering curated pre-owned luxury goods and vintage apparel. Renowned for its luxury vintage pieces, WGACA has become the go-to destination for fashion enthusiasts seeking curated pieces that stand the test of time.
The evening kicked off with a delightful surprise for guests, as they enjoyed exclusive discounts on a stunning array of vintage designer luxury. Attendees were treated to an immersive experience, gaining an insider’s look into WGACA’s collaboration with V Magazine. The partnership proudly exhibited issues from the revered title’s archives, adding a touch of glamour and history to the celebration.
Photo courtesy of What Goes Around Comes Around
Setting the mood for the night, R&B duo Lion Babe took center stage with a captivating live DJ set, moving the audience with their soulful beats. The event was hosted by content creators Luke Meagher and Jessica Lee, adding a contemporary flair to the glamorous affair.
A conversation with an employee at the event shed light on the allure that drew so many guests. The days of feeling intimidated in luxury boutiques are gone. High fashion, whether due to a shift in age or industry dynamics, is now accessible to the masses and fashion enthusiasts alike. Whether you’re saving up for a statement piece or building your wardrobe, WGACA offers something for every fashion persona in its catalog.
Photo courtesy of What Goes Around Comes Around
Fashion, meant to be worn and celebrated, finds a home in the inviting and welcoming space of the Soho boutique. It allows individuals to be themselves, walk in, have an experience, and rediscover the joy of white-glove treatment, even if the commitment to a piece isn’t immediate.
Discovering the perfect garment, bag, or accessory requires time and welcoming energy, a departure from the usual association with high-end luxury brands. WGACA seeks to redefine this perception, making fashion inclusive for everyone and empowering customers to dictate their treatment at WGACA locations. With 30 years of expertise, co-founders Gerard Maione and Seth Weisser, present at the event, embody trusted authorities in vintage fashion.
As WGACA bids farewell to 2023, it reinforces its role in reshaping the narrative around luxury fashion. No longer exclusive and intimidating, the brand’s ethos promotes accessibility, authenticity, and sustainability. WGACA’s commitment extends beyond curating iconic pieces; it is about creating a space where fashion is a celebration, an experience, and an expression of individuality.