Shaq’s Fun House presented by Netspend took place over Super Bowl Weekend with the splendid Shaquille O’Neal kicking off the incredible moment.
More than 5,000 fans, athletes, and celebrities came out to Scottsdale to celebrate including Tiffany Haddish, Michael Phelps, Allen Iverson, Micah Parsons, Cam Akers, Robert Griffin III, Chandler Parsons, Ian Bohen, James Robinson, Jordan Poyer, Lavonte David, Adam Packman Jones, LeSean McCoy, Chris Johnson, Eddie George, Elijah Moore and so many more.
A star-studded carnival and music festival was the making of the ultimate adult wonderland, hosted by the self-described CFO, aka Chief Fun Officer. It was all only topped with amazing sets by Snoop Dogg, Diplo and the DJ Diesel Shaq.
Fans joined for the carnival games including the Nothing But NETspend basketball hoop game, Netspend ferris wheel, custom activations from partners including Casamigos and Celsius, and also the who’s who of the Super Bowl scene.
Netspend and Papa Johns partnered with Shaq to bring consumers nationwide a Big Game Weekend experience of their own using AR technology. Shaq invited fans via Instagram to participate in an interactive and first-of-its-kind AR experience with technology partner VideoBomb. Consumers scanned their phone over a real-life one-dollar bill and the first 5,000 to participate got to redeem a ten-dollar Papa Johns eGift Card courtesy of Netspend. Takis live-streamed DJ Diesel’s set as well.
Photos courtesy Medium Rare