More than ever Americans are searching for wellness in their everyday lives. The inside and outside of bodies across the nation are in need of more than just a sip – they want to quench their thirst.
Providing that is an innovative new project by smartwater and their first-of-its-kind program designed to enhance holistic wellness through the fusion of music, technology and hydration.
smartbeats by smartwater is a breathtaking project that celebrates the ultimate peak of performance. This is not simple music that you hear at the gym as you run on the treadmill. This is not just waves of noise you hear from an instructor at a yoga class. This is inspiration and motivation for an enriched life.
Creative Director and Producer Toro y Moi along with music artists Nosaj Thing, Madeline Kenney, Empress Of and Washed Out have collaborated to bring out this magical gift. Each of the artists’ sounds have been linked with an appropriate need-state and variant of smartwater hydration.
Powered by sound technology Endel, smartbeats by smartwater are additional soundtracks and soundscapes that have been scientifically engineered to enhance your flow and mental balance and to get you to move in a positive way.
Further expertise is brought to the program with health and wellness experts Joe Holder, Creative Director of Wellness at smartwater; and Jesse Israel, who serves as smartwater partner and founder of mass meditation movement The Big Quiet.
The smartbeats by smartwater project consists of two parts: the a-side contains playlists of music tracks by the artists that touch upon multiple genres, and the b-side encompasses grand scientific soundscapes.
Four states on the a-side include: Move, Connect, Flow, and Balance – each to fulfill fun movement and delightful hydration.
The b-side gives a fantastic enhanced, personalized, sound experiences tailored to key occasions. Endel’s tools are able to synthesize location, time, weather and other factors in real time. The perfect soundtrack is provided for activities from running to meditation.
smartbeats by smartwater is available at drinksmartwater.com/smartbeats as well as on Spotify, Apple Music and YouTube.
Move your body and mind today.