In the world of sports and fashion, collaborations have the power to create ripples of excitement, and sometimes, even waves of inspiration. Recently, FC Bayern Munich and Adidas, two iconic giants in their respective fields, announced a groundbreaking collaboration that has sent shockwaves throughout the world of soccer and sportswear enthusiasts. To unveil this monumental partnership, an event was held at Rockefeller Plaza in the heart of Manhattan on September 13th, setting the stage for a new era of style and innovation.
FC Bayern Munich, known affectionately as “Die Roten” (The Reds), is a German football club with a rich history dating back to 1900. The club boasts an incredible legacy of success, winning countless domestic and international titles, including multiple UEFA Champions League trophies. Beyond the pitch, Bayern has established itself as a global brand, celebrated for its excellence and unwavering commitment to its fan base.
On the other side, Adidas, a German sportswear powerhouse, needs no introduction. The brand has a long-standing tradition of elevating sports fashion to an art form. Their iconic three stripes are synonymous with innovation, quality, and a commitment to pushing the boundaries of what’s possible.
Given the shared German heritage, a commitment to excellence, and a passion for sport, a collaboration between FCBM and Adidas seemed inevitable. The partnership promises not only to redefine sportswear but also to create a connection between the pitch and the streets, uniting fans across the globe.
The collection pays homage to FC Bayern’s standard home kits, while also incorporating a stylish touch that combines with comfort and practicality for everyday wear.
The collaboration between FCBM and Adidas is not merely a union of logos but a melding of values. Both entities share a commitment to innovation and a deep respect for tradition. The FCBM crest, etched on the Adidas jerseys, serves as a symbol of this enduring partnership.
Hear more about the collection and shop here!