The NewBeauty Magazine‘s BeautyPass Live 2025 event was absolutely a skincare and beauty lover’s dream come true!
As soon as we entered the vibrant venue space at Lavan, we were met with a palpable energy, full of exciting new products to discover, informative panelists, and passionate beauty enthusiasts. At the entrance was the NB100 beauty bar, which featured beloved NB100-winning brands that guests had the privilege to choose from, such as Hydrinity’s RetaXome Daily Retinal Hydrator, OMI Hair Growth Peptides capsules, and toty Ilumina Mineral Glow SPF 50+. As we passed the hallway doors, we were blissfully met with an assortment of wall-to-wall beauty booths, which were each decorated and displayed helpful product info. Colleen Rothschild Beauty showcased its Bio-Azure Replenishing Oil, EpicLight displayed its Lip Flip Tints, Pareva Beauty flexed their COLL20 Gel Cream Moisturizer and brands such as Repêchage demoed its Triple Action Lift Peptide Collection and much, much more. Other companies such as Dermalogica PRO provided on-site microneedling while PCA Skin provided hand peels.
Photo Courtesy: NewBeauty
The festive event felt like a Christmas morning, as guests were provided dozens of complimentary full-size products to add to their skincare and beauty routines. As the cherry on top of the event, guests were offered delicious bites, Soirée mocktails, cocktails and an adorable candy cart, courtesy of CareCredit. And if that isn’t enough to sell you on why you should definitely attend the magazine’s third BeautyPass Live next year, we were once again floored by the magazine when we received a massive (and heavy!) gift bag at the end, which was full to the brim with more full-size products. Talk about a trick-or-treating event, but for adults! We left the event with two huge bags, as we squealed like children after opening their Christmas gifts. We highly recommend attending next year’s event because if you don’t, you will experience major F.O.M.O.!