MCM x Rolling Stone Host Star Studded Super Bowl LVI Kick Off

Luxury fashion brand MCM Worldwide and Rolling Stone joined forces on ‘Rolling Stone Live’s Big Game Experience’ on February 13 at Academy LA in Los Angeles to celebrate Super Bowl LVI.

The star studded event was headlined by Kid LAROI and included performances by Kaskade, Lil Jon, Tinashe, and iann dior — who wore a custom designed look by luxury apparel and accessories label MCM Worldwide, complete with a Swarovski Crystal embellished vest inspired by Prince’s 1991 MTV Video Music Awards look.

Also decked out in custom MCM Worldwide was Lil Jon, who rounded out his look with a cognac Visetos leather monogrammed varsity jacket. 

Countless stars attended the event in addition to the performers, including Heidi Klum, Brody Jenner, HER, Audrina Patridge, Susan Kelechi Watson, Josh Henderson, Cheryl Burke, and Charlotte McKinney. 

Hosted in partnership with Coinbase, DoorDash, and Vivid Seats, the event had many VIP experiences and a special endzone red carpet. 

MCM (Modern Creation München) is a lifestyle goods and fashion house that was founded in 1976 with a focus on functional innovation. Through its association today with music, art, travel, and technology, MCM embodies the bold, rebellious, and aspirational. The goal is to revolutionize classic design with futuristic materials and appeal to MCM’s audience of genderless, ageless, empowered individuals who are unconstrained by rules and boundaries. 

Find MCM online and in 650 stores worldwide including Munich, Berlin, Zurich, London, Paris, New York, Hong Kong, Shanghai, Beijing, Seoul, Tokyo, Middle East, and more. 

For further information about MCM, visit: www.mcmworldwide.com. 

Image Credit: Jerod Harris, Leon Bennett.

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