On March 24, 2022, Lively Root, the leading online plant lifestyle brand, announced its new ‘Culinary Collection.’
The specialty plants included in this collection can be used when cooking or for creating your favorite cocktail at home. A recipe card comes with each plant with new ideas to try.
Coinciding with the release, the brand held a Zoom launch for select participants, where they explained the idea behind the Culinary Collection. Debbie Neese, horticulture expert at Lively Root, took the time to explain best plant practices, while Mariel Kilroy, marketing director at Lively Root, expressed the inspiration behind the new product line.
The Culinary Collection promotes growing your own food by putting organic herbs and plants right at your fingertips. Being able to grow your own not only saves time and money but also adds a level of freshness to your dishes, while creating greener spaces in the comfort of your own home. “I use fresh herbs in my meals every day for flavor and garnishing,” said Neese.