Will and Jada Smith’s 17-year-old son Jaden Smith is the newest face of Louis Vuitton Spring/Summer 2016 campaign.
The announcement was made today via Instagram posts by the brand’s artistic director Nicolas Ghesquière. The shoot was photographed by the legendary Bruce Weber. Jaden is seen wearing pieces from Louis Vuitton’s women’s collection which debuted at Paris Fashion Week. It is ground breaking to see a famous male star modeling women’s clothing for a major fashion house. That being said, the look isn’t a huge departure from his personal style as Smith has been known to wear kilts and dresses.
Louis Vuitton is a French fashion house founded in 1854 by Louis Vuitton. The label’s LV monogram appears on most of its products, ranging from luxury trunks and leather goods to ready-to-wear, shoes, watches, jewelery, accessories, sunglasses and books.
Smith also owns his own MSFTSrep clothing line.
Today his parents Jada Pinkett Smith and Will Smith attended Variety’s Creative Impact Awards and 10 Directors To Watch Brunch at the Parker Palm Springs in Palm Springs, California. Will is currently in the midst of an Oscar campaign for his work in Concussion.
And ICYMI, his 15-year-old sister, Willow Smith, released her debut album last month called Ardipithecus. She wrote and produced nearly every track on the album.