Monochromatic style is in full effect for Summer 16′. The folks over at G-Shock are way ahead of the game with the debut of their new all white collection.
On Friday May 27, G-Shock unveiled its G-Shock x Greats: The Whiteout Collection. The event, held at Stadium Goods in SoHo, rapidly reached capacity as cups of 1800 Tequila were poured up with unforgettable vibes to match. On the ones and twos was Virgil Abloh, creative director and Kanye West’s best friend. Abloh had the event lit both figuratively and literally.
The whiteout collection features a trio of a sleek minimally styled watches that are brand classics. In addition special edition Greats Whiteout Pronto sneakers were on display.
All items are currently available for purchase at the G-Shock SoHo store located on 454 W Broadway.