Elizabeth Arden threw a party last night that bubbled with excitement, with special guest Leslie Bibb.
The “White Lotus” star surprised invited attendees at the launch party in Soho. Along with Shopify, the lovely affair unveiled The Capsule Lab to thrilled partygoers.
Attendees bounced around exploring the renowned Hyaluronic Acid + Peptides Ceramide Collection along with the brand’s iconic capsule range. Making skin soft and plump during mini spa sessions made guests happy with the experience. Bibb took time to tell the crowd she has been a fan of the line that began as a passion from her mother, using Elizabeth Arden as well.
The Hyaluronic Acid + Peptides Ceramide Capsules Serum showcases capsules that are sealed to keep light and air out, so they’re fresh and potent every time.
(Stephan Alessi Studios)
The plumping serum was a crowd favorite, creating lasting hydration while visibly plumping and firming skin. Clinically proven to instantly plump skin by 39%2. Plump skin in just ten minutes with the serum capsules that are sealed to keep light and air out.
Another product discussed at the event and loved was the water cream, which is a lightweight, intensely hydrating formula with 5D Hyaluronic Acid, over 16,000 Peptides, and Ceramides. Clinically proven to plump and firm—96% agree skin looks firmer, while 95% say skin has a radiant glow.
(Stephan Alessi Studios)
The Capsule Lab is open to the public through September 7 at Shopify NY, located at 131 Greene Street. Be sure to check out the space for all the beautiful fun. Open to all who love to feel divine.
And, fun fact – Elizabeth Arden was one of the first female entrepreneurs in 20th-century America. She was a power player before women even had the right to vote. At a time when makeup and cosmetics were considered improper, she was instrumental in changing how the world thought about beauty. The ultimate influencer, not only did she build an enduring global business empire, but Ms. Arden also helped establish an entire industry.