This is the hot moment you have been waiting for to kickoff 2024 perfectly!
On Feb. 19, Coca-Cola is adding a new permanent offering to its iconic portfolio in North America called Coca-Cola Spiced. In New York City, a special VIP experience gave guests a unique opportunity to sip the new and innovative drink. Both refreshing and bold, the taste is an excellent way to bring bounce to your day with a hint of sweet and spiced. A blend of notes of raspberry and unique spiced flavors is captivating to the drinker who will be joyous with the discovery.
At the dynamic gathering at the landmark Peak in Hudson Yards Coca-Cola reps including lman Careaga, President Global Category Coca Cola, Shakir Moin, Chief of Marketing, Coca Cola North America, Oana Vlad, Global Senior Brand Director Coke Zero Sugar and Coke Creations, and Sue Lynne Cha, Vice President Marketing, Coke Trademark North America spoke to the room that overlooked a stunning view of The Big Apple.
Discussing the exciting new flavor, Cha told the audience, “It’s a very complex favor profile. It is Coca-Cola with a twist…It is the boldest innovation that we have done. We know consumers are more and more willing to try unique flavors…it still delivers that delicious and refreshing thing.”
Spiced will be available later this month in a variety of can and bottle options, including a 12-ounce sleek can, 12-ounce twelve packs, ten-pack mini cans, 2-liter bottles and more. To also purchase will be Coca-Cola Spiced Zero Sugar in a 12-ounce sleek can, 12-ounce twelve packs and 20-ounce bottles.
For more information on Coca-Cola Spiced and Coca-Cola Spiced Zero Sugar, visit coca-cola.com or follow @cocacola on Instagram or TikTok.